Analyste, Performance Commerciale/Analyst, Business Insights

Browns Shoes•Montreal, QC

4d•Hybrid

About The Position

We are looking for an Analyst, Business Insights, to join our Business Strategy, Planning & Allocation team at Browns Shoes. This role sits at the intersection of data analytics and strategic decision-making within the world of Product, Retail, E-commerce, Marketing & Operations. You will be responsible for transforming data across stores and digital channels into clear, actionable insights that drive performance. This includes understanding what happened, diagnosing why it happened, and influencing cross-functional teams to take actions based on results. This is not a passive reporting role — you will play a key role in shaping business decisions and measuring their impact.

Requirements

3 to 5 years of retail industry experience
Bachelor's degree with a specialization in Analytics, Economics, Commerce, Finance or Supply Chain
Strong analytical skills with ability to connect data to business outcomes
Experience working with Store and E-commerce KPIs
Ability to simplify complex data into clear narratives
Advanced Excel, SQL & Data Visualization Tools Experience (Tableau is a strong asset)
Strong understanding of retail drivers (traffic, conversion, AOV, assortment)
Ability to think of the business holistically, not just analytically
Pattern recognition and curiosity (“why is this happening?” mindset)
Strong storytelling skills with data
Comfortable presenting to cross-functional teams
Ability to challenge and influence stakeholders constructively
Proactive and curious
Ownership mentality (follows through from insight → action → result)
Comfortable in a fast-paced, test-and-learn environment

Nice To Haves

Tableau is a strong asset

Responsibilities

Analyze store and e-commerce performance across key metrics: Traffic, Conversion rate, Capture rate, Bounce Rate, Dwell Time
Identify trends, anomalies, and opportunities across regions, stores, and channels
Translate data into clear “so what” insights for the business
Partner with Buying, Allocation, Store Ops/Visual Teams and Digital teams to understand performance drivers and to recommend specific, testable actions
Support test-and-learn (A/B Test) initiatives such as Visual changes, Staffing, Promotions & Digital Experience
Define success metrics for initiatives
Measure results post-implementation
Close the loop by evaluating effectiveness and refining strategies
Build clear, intuitive reports and executive summaries
Present insights in a compelling, business-focused way
Influence stakeholders to act on recommendations
Develop short- and mid-term performance outlooks
Identify risks and opportunities proactively