Analyst

Two Circles • New York, NY

4d • Onsite

About The Position

We are Two Circles, a Sports & Entertainment Marketing business focused on growing audiences and revenues by understanding fans. We partner with clients to influence fan behavior regarding spending, event attendance, channel response, and content consumption. Our platforms and services are utilized by over 900 clients globally, including major entities like the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike, and Amazon. With nearly 1000 employees across 14 offices, we serve sports and entertainment businesses worldwide. The Social Insights Analyst will be instrumental in delivering data-driven insights and reporting for clients via our technology platform, Hookit. Hookit specializes in tracking social media performance and sponsorship value within the global sports and entertainment sectors, enabling brands, rights holders, and partners to comprehend and optimize their social channel value. This role involves generating reports and analyses, ensuring data accuracy, deriving insights and recommendations, and supporting the effective utilization of the platform for a diverse client portfolio. Collaboration with our Consultants will be key to client delivery, ensuring efficient and consistent insight dissemination. This position operates at the nexus of data, product, sports, entertainment, and client experience.

Requirements

• 1–3 years in data analytics, social and/or digital marketing experience
• Advanced proficiency in Microsoft Excel (or Google Sheets)
• Experience working with social media analytics tools (e.g., Meta Business Suite, TikTok Analytics, YouTube Studio, X Analytics)

Nice To Haves

• Experience with social media, digital performance metrics, or sponsorship analytic platforms is strongly preferred
• Experience working in sports, entertainment, or brand marketing preferred
• Experience supporting client deliverables or working in a client-facing environment is a plus
• Familiarity with third-party social or media analytics platforms (e.g., Sprout Social, Brandwatch, Talkwalker, Meltwater, Sprinklr) is preferred
• Experience with data visualization or reporting tools (e.g., Tableau, Power BI, Looker Studio) is a plus

Responsibilities

• Build and deliver recurring client reports (monthly, quarterly, campaign and event recaps)
• Analyze and translate social performance data into actionable insights that demonstrate value between brands, rights holders, and their partners (explain why performance is happening, not just what happened and how to improve)
• Identify key trends and performance drivers across social content and partnerships to inform client best practices and recommendations
• Collaborate with Product Operations to configure client dashboards, ensuring platform configurations accurately reflect client agreements and reporting needs
• Lead onboarding sessions by walking clients through core platform features and capabilities, and serve as a go-to resource for on-going platform questions and best practices
• Partner with Consultants to provide day-to-day support for 10 to 15 clients
• Monitor data quality and resolve discrepancies in collaboration with internal teams
• Ensure consistency in how social performance data is structured, tracked, and reported across clients

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed