Analyst

Ogilvy•New York, NY

10d•$35,000 - $75,000

About The Position

Ogilvy New York is searching for a Social Analyst, Data & Analytics. The Ogilvy Social team champions earned-first creativity to drive business results for clients. As a Data Analyst, you'll partner with business leaders, social strategists, and creative teams to develop work grounded in audience insights, performance analysis, and social listening. You'll champion a culture of effectiveness, collaborating with clients and partners to build testing and measurement frameworks that prove the real-world impact of our campaigns.

Requirements

Proven ability to think strategically about complex business and marketing challenges, translating data and insights into clear, compelling recommendations for clients and internal stakeholders.
2+ years of experience in analytics or social intelligence focused roles.
Strong experience in using social listening tools (such as Sprinklr, Meltwater, Brandwatch, etc.)
Skilled in crafting and delivering presentations that clearly communicate methodologies, insights, and recommendations
Experience partnering with cross-functional data teams across paid media, PR, and influencer strategy and reporting
Experience using syndicated and social audience insights tools (such as GWI, MRI Simmons, Profiler by Synthesio, etc.)
Experience working with third-party social analytics measurement tools (Hootsuite, Sprinklr, etc.)
Proven ability to independently and proactively build analytical and technical skills through certifications, bootcamps, and self-directed learning.

Responsibilities

Take ownership of ongoing reporting and analysis of owned channels, earned media, and campaign performance.
Develop holistic measurement plans that encompass social, influencer, and PR-driven content.
Utilize deep social listening to support cultural, consumer, and competitive research; develop insights; and identify earned media opportunities.
Leverage audience-focused data to create detailed consumer profiles, informing targeting recommendations and content development.
Continuously develop expertise in third-party and proprietary data tools to enhance learning and optimization.
Proactively advocate for the use of data and analytics resources to optimize work and deliver meaningful value.
Contribute to thought leadership in Data & Analytics, helping to strengthen Ogilvy’s authority in cultural intelligence and effectiveness.
Distill data analysis, findings, and recommendations into clear, impactful presentations for internal teams and clients, while engaging with senior stakeholders.
Collaborate with multidisciplinary teams, including creative specialists, to develop data-informed work.