Analyst, Search Engine Optimization

Horizon Media•New York, NY

About The Position

Horizon Media is seeking an SEO Analyst to join its digital team and support the daily implementation and delivery of SEO strategy for existing and new clients. The role reports to the SEO Manager and is central to implementing strategic organic search programs. Work is allocated approximately as follows: technical consultation, implementation support, and client deliverables (70%); reporting (15%); evangelism and education (10%); and new-business assistance (5%). The analyst executes SEO tactics across multiple clients, works toward established campaign objectives, provides client reports and deliverables, and coordinates client work with other media teams. The ideal candidate has a strong grasp of SEO best practices and technical considerations, along with knowledge of content creation and optimization. The position calls for strong organization, time management, independent problem-solving, adaptability, attention to detail, teamwork, and the ability to deliver across several client accounts and deadlines. Horizon Media is a marketing and advertising firm founded in 1989, headquartered in New York City, with offices in Los Angeles and Toronto. The company describes its culture as inclusive and committed to belonging, and states that it is an equal opportunity workplace.

Requirements

1–3 years of work experience in an SEO-heavy environment and/or specifically with SEO.
In-depth knowledge of all aspects of SEO.
In-depth knowledge of Google Analytics and Microsoft Office applications.
Thorough understanding of key search engine ranking factors.
Ability to conduct relevant keyword research and make recommendations.
Thorough understanding of on-site optimization and ability to conduct it.
Proven ability to deliver within the requirements of strategic SEO campaigns.
Strong time management and organizational skills.
Ability to manage multiple projects across a portfolio of accounts in a fast-paced environment.
Proactive, independent problem-solving skills, with foresight and the ability to develop creative solutions.
Detail orientation and commitment to follow through.
Ability to meet deadlines and provide deliverables across several clients at a time.
Strong teamwork and willingness to contribute hands-on.
Advocacy for positive change in Diversity, Equity & Inclusion.

Nice To Haves

Familiarity or experience with Screaming Frog, MOZ, SEMRush, Brightedge, Conductor, or other industry tools.
Working knowledge of HTML, PHP, Javascript, and/or CSS.
Experience with local listings management (LLM) and local SEO.
Brightedge Certification.
Google Analytics Certification.

Responsibilities

Execute day-to-day SEO tactics across multiple clients.
Work in conjunction with predefined SEO campaign objectives.
Provide regular client reports and client deliverables.
Perform client work in coordination with other media teams.
Support the delivery of strategic organic search programs for existing and new clients.
Provide technical consultation and implementation support, and contribute to evangelism, education, and new-business assistance.