Analyst, Pricing & Yield

Hearst • New York, NY

9d • Hybrid

About The Position

Bring data to the center of smarter advertising decisions. As an Analyst, Pricing & Yield, you'll transform sales and campaign data into actionable insights that help maximize revenue, improve operational efficiency, and deliver value for both advertisers and Hearst Magazines. Your analysis will directly influence pricing strategies, inventory management, and the overall health of our advertising business.

Requirements

• 1+ years of experience in advertising yield, pricing, analytics, or a related field, with media or digital advertising experience preferred.
• Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable recommendations.
• Working knowledge of digital advertising, web analytics, audience measurement, and programmatic buying channels.
• Proficiency with Microsoft Excel, Salesforce, and reporting or business intelligence tools.
• Excellent written and verbal communication skills, with the ability to explain complex concepts to audiences with varying levels of technical expertise.
• Curious, detail-oriented, and adaptable, with the ability to thrive in a collaborative, fast-paced environment.
• Bachelor's degree or equivalent practical experience is welcome; equivalent experience will also be considered.

Nice To Haves

• Experience building media plans and supporting digital advertising campaigns is a plus.
• Familiarity with advertising platforms such as Google Ad Manager (GAM), AdPoint, or similar order management systems is preferred.

Responsibilities

• Analyze sales, pricing, and inventory data to identify trends, opportunities, and risks that support revenue growth and optimize advertising yield.
• Respond to pre-sale pricing requests by providing media math, pricing recommendations, and guidance that aligns advertiser objectives with company business rules.
• Collaborate with Account Management and Client Success teams to ensure pricing processes, rate cards, and workflows support competitive, profitable deals.
• Review insertion orders and media plans during the approval process to identify potential risks, ensure proper inventory reservation, and maintain healthy yield management practices.
• Monitor campaign performance from pre-sale through post-sale, identifying revenue-at-risk and partnering with Campaign Management and Client Success teams to resolve delivery challenges.
• Partner with Finance to balance operational insights with financial reporting needs, providing recommendations that support informed business decisions.
• Develop and maintain reporting and dashboards using key data sources, including Salesforce, AdPoint, Google Ad Manager, and other advertising platforms.
• Communicate findings and recommendations clearly to stakeholders across Revenue Operations, helping drive strategic discussions and continuous process improvements.

Benefits

• Access to innovative training programs, immersive workshops, and exclusive industry events.
• Medical, dental, and vision insurance from Day 1.
• 401(k) plan with a generous company match.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level