Analyst, Market Proposal II

BlueCross BlueShield of South CarolinaColumbia, SC
Hybrid

About The Position

Conducts market/product/competitor research to be used in development of new products. Completes all marketing Requests for Proposals (RFPS)/Request for Information (RFIS) for CHC marketing, Major Group marketing, BlueChoice, and other divisions/cost centers. Develops/maintains databases of information for the RFPS and RFIS. Collects/analyzes market data and provides management with reports.

Requirements

  • Bachelor's Degree or 4 years job related work experience or Associate's and 2 years job related work experience
  • 4 years' experience in marketing support, sales, market research, data analysis, and/or communications.
  • Knowledge of marketing principles/techniques and the marketplace.
  • Good judgment skills.
  • Analytical/critical thinking/presentation skills to develop methodologies and processes used to gather and analyze market research data.
  • Demonstrated proficiency in editing and writing skills to include spelling, punctuation, and grammar.
  • Ability to persuade, negotiate, or influence others.
  • Ability to handle confidential or sensitive information with discretion.
  • Microsoft Office.

Nice To Haves

  • Bachelor's degree- any major
  • Working knowledge of Microsoft Access or other database software.
  • South Carolina Department of Insurance licensure or Agent's license.

Responsibilities

  • Completes/issues all RFPS/RFIS from agents, brokers, and consultants.
  • Ensures that proposal responses are accurate, consistent, and responsive and promotes the advantages of our products and services.
  • Retrieves information from all functional areas of the health plan and develops/maintains/updates database for these proposal databases.
  • Collects/analyzes statistical data regarding proposal activity, and existing/potential products and markets.
  • Designs/prepares/generates and maintains reports that utilizes data to forecast future market conditions and customer preferences.
  • Provides management with detailed reports and makes recommendations for improvement.

Benefits

  • We understand the value of a diverse and inclusive workplace and strive to be an employer where employees across all spectrums have the opportunity to develop their skills, advance their careers and contribute their unique abilities to the growth of our company.
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