Analyst, Data Analytics & Business Intelligence

Comcast

About The Position

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels. This job works closely with stakeholders to define data needs, develop models, and extract actionable insights for informed decision-making. It leverages advanced analytics and big data platforms to predict trends and measure business performance. The role also upholds data governance standards to ensure quality and compliance in analytics.

Requirements

1-3 years of experience using SQL and Excel
Experience with BI/Visualization tools (Looker and LookML is a plus)
Employees at all levels are expected to: Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Support a culture of inclusion in how you work and lead.
Do what's right for each other, our customers, investors and our communities.

Nice To Haves

Experience with a scripting language (Python is a plus)
Experience in a revenue/yield focused and/or media role is a plus

Responsibilities

Collaborating with business leaders to discern data requirements and crafting technical specifications for analytics
Evaluating data relevance, sourcing alternatives, and ensuring robust analytics for stakeholder inquiries
Employing self-service tools to analyze complex datasets, extracting actionable business insights
Querying diverse big data platforms, including Teradata, SQL Server, Hadoop, and AWS, for comprehensive analysis
Merging datasets from varied sources to support thorough business analysis
Conducting exploratory data analysis, hypothesis testing, and pinpointing key business drivers
Developing predictive models for sales, demand, and other vital business metrics
Assessing campaign outcomes, measuring effectiveness, and pinpointing enhancement opportunities
Ensuring compliance with data governance policies and standards across analytics practices
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance.
Must be able to work nights and weekends, variable schedule(s) as necessary.
Other duties and responsibilities as assigned.