Analyst, Customer Relationship Management (CRM)

Walgreens • Deerfield, IL

1d • Onsite

About The Position

Supports customer & patient engagement and retention initiatives across email, push, SMS, and other owned channels. This role will focus on campaign execution support, campaign analysis, and experimentation through A/B testing to improve engagement, retention & business outcomes. The ideal candidate combines a strong understanding of campaign operations with attention to detail and analytical skills. This role partners closely with CRM Operations, Insights & Analytics, Creative, Legal, and Brand Marketing teams to translate business objectives into actionable campaign requirements and measurable test-and-learn programs.

Requirements

• Bachelor's Degree OR High School Diploma / GED and at least 3 years of experience in promotions, marketing, retail, analytics, pricing, consumer packaged goods, insights, vendor collaboration, consumer research, inventory, category management and/or business analysis.
• Experience with MS Office Suite.
• Experience using time management skills such as prioritizing/organizing and tracking details and meeting deadlines of multiple projects with varying completion dates.
• Experience analyzing and reporting data in order to identify issues, trends, or exceptions to drive improvement of results and find solutions.
• Experience collaborating with internal and external resources to develop strategies that meet department goals within budget and established timelines.

Nice To Haves

• Experience with CRM or marketing technology platforms such as Adobe Campaign, Salesforce Marketing Cloud or Braze.
• Familiarity with SQL, dashboarding tools, or customer analytics platforms
• Experience working in retail, loyalty, healthcare, pharmacy, or e-commerce environments
• Understanding of customer lifecycle and retention strategies

Responsibilities

• Performs and implements daily operational activities that impact discrete components / processes of the specified Customer Loyalty and Insights work function, and may include responsibilities in the area of vendor collaboration, pharmacy insights, customer insights, pricing and promotion and/or consumer research such as:
• Creating deep dive analyses to study key area trends.
• Participating in development and enhancement of standard initiatives to optimize consumer awareness, market share, overall efficiencies and support specified work function initiatives.
• Participating in development of new programs and enhancing current programs to meet performance objectives.
• Running ad-hoc analyses to identify and recommend innovative options to drive business strategy.
• Performing research to identify industry trends and best practices.
• Evaluating key area trends and developing/implementing innovative programs/improvements.
• Analyzing performance against departmental objectives.
• Participating in monitoring departmental strategies and objectives.
• Identifies and determines likely reasons for problematic causes.
• Prepares accurate documentation and communication to effectively facilitate elimination of problems / roadblocks as they occur and create efficient fixes.
• Collaborates cross-functionally to accomplish activities.
• Interacts with internal and external peers and/or managers to exchange semi-complex information related to assigned activities.
• Constructively challenges current methods to identify areas of improvement and deliver improved results.
• Participates in and contributes to departmental meetings by adding relevant input to assist in driving program results.
• Works on small projects and may lead some project work streams, as necessary.
• Gathers and updates necessary information and communicates to appropriate parties.
• Ensures assigned initiatives are completed within budget and on time to meet business units’ needs.
• Works to develop knowledge and understanding for area of responsibility.

Benefits

• To review benefits, please click here jobs.walgreens.com/benefits. If you are applying on a job board or unable to click on the link, please copy and paste this URL into your browser jobs.walgreens.com/bene

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED