Agave Master Brand Ambassador

TEAM Enterprises•Los Angeles, CA
•$90,000 - $95,000

About The Position

TEAM is an experiential marketing agency that develops and executes creative marketing campaigns. The Agave Master Brand Ambassador collaborates with TEAM leadership, the local commercial team, and the brand team to deliver brand plans and sales activities for PATRÓN, CAZADORES, and ILEGAL. The role works with on-premise and retail partners to create solutions that support brand growth, and manages a focused list of 30 on-premise accounts. The ambassador builds brand awareness and recommendation by educating bartenders and key customers, delivering brand programming, and engaging trade and consumers through social media and events. The position also gathers market, social media, and competitive information, turns it into insights and opportunities, and leads projects and presents ideas intended to strengthen the brands’ competitive position and return on investment. Travel of up to 30% is required.

Requirements

  • High school diploma.
  • Bartending and/or hospitality management experience.
  • Bar manager, beverage director, on-premise consultant experience, and/or at least 5 years of work experience in the hospitality industry.
  • Expertise and passion in the hospitality industry and competition in the relevant brand category.
  • Self-motivated, creative, responsible, and proactive in communication.
  • Comfortable speaking to small groups and being seen as an expert.
  • Strong people skills when working with bartenders, distributors, and consumers.
  • Sound financial skills and experience managing a budget.
  • Willingness to travel up to 30%.

Nice To Haves

  • Bachelor’s degree.
  • Brand ambassador or brand consultant experience.
  • Event management or promotional background.
  • Previous sales experience.
  • Previous experience as a Brand Ambassador.

Responsibilities

  • Collaborate with TEAM leadership, the local commercial team, and the brand team to deliver and execute brand plans through brand and sales activities.
  • Work with on-premise and retail partners to develop creative solutions that help drive business and brand growth.
  • Educate bartenders and key on-trade customers about PATRÓN, CAZADORES, and ILEGAL, bringing brand programs to life through social media, events, happy hours, trainings, dinners, and other activities.
  • Manage a focused list of 30 accounts in the on-premise channel.
  • Promote education and engagement around PATRÓN, CAZADORES, and ILEGAL to help drive recommendation.
  • Use social media to support trade and consumer engagement in a creative and organic way.
  • Gather information from the market, social media, and competitors and transform it into brand insights and opportunities.
  • Lead projects and present ideas that support the brands’ competitive advantage and return on investment.
  • Deliver education and engagement programming for on-trade and key customers.
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