Advertising Coordinator

Churchill Downs • Owensboro, KY

1d • Onsite

About The Position

ABOUT CHURCHILL DOWNS INCORPORATED Headquartered in Louisville, Kentucky, Churchill Downs Incorporated has expanded through the development of live and historical racing entertainment venues, the growth of the TwinSpires horse racing online wagering business and the operation and development of regional casino gaming properties. Churchill Downs Incorporated is an inclusive and fun place to work. We celebrate unique approaches and points of view. We believe diversity is a mindset that drives excellence. We’re always learning, evolving and growing. We innovate through mutual respect of ideas and collaboration. This allows us to build a common language that inspires our team members and propels us toward the achievement of our vision. JOB SUMMARY Step into the spotlight and bring the energy! As the Advertising Coordinator for our gaming facility, you’ll help create the buzz that keeps guests excited and engaged. From eye-catching campaigns to high-impact promotions, you’ll collaborate with creative teams and external partners to showcase everything our property has to offer. Your work will help elevate our brand, attract new guests, and fuel the fun across digital, print, and broadcast media. If you’re ready to blend creativity, strategy, and a fast-paced entertainment environment, this role puts you right at the heart of the action. You must be 21 years of age or older to work at the gaming facility.

Requirements

• Strong written and verbal communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Strong analytical skills and comfort working with data.
• Creativity and the ability to translate ideas into effective advertising concepts.
• Excellent organizational skills with attention to detail.
• Ability to work independently and collaboratively with cross-functional teams.
• Flexibility to work nights, weekends, and holidays as needed.
• Bachelor’s degree in Marketing, Advertising, Communications, or a related field required.
• Prior experience in advertising or marketing preferred, ideally within the gaming or hospitality industry.
• Must be able to obtain and maintain a valid Kentucky gaming/racing license.
• Must be 21 years of age or older.

Responsibilities

• Coordinate the development and execution of advertising campaigns across multiple media platforms, including digital, social media, print, and broadcast.
• Collaborate with the creative team to develop engaging, brand-compliant advertising content.
• Manage the advertising budget, ensuring campaigns stay within financial guidelines and deliver a strong return on investment.
• Conduct market research to identify target audiences, industry trends, and competitive activity.
• Analyze campaign performance and prepare reports with actionable recommendations.
• Assist with organizing promotional events and partnerships designed to increase visibility and attract new customers.
• Maintain strong relationships with media vendors, negotiate contracts, and ensure timely delivery of advertising materials.
• Stay current on new technologies, industry trends, and best practices in advertising and marketing.
• Perform other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level