Admissions Counselor
About The Position
Virginia State University (VSU), a public, comprehensive 1890 Land-Grant Institution and Historically Black College and University (HBCU), invites applications for the position of Admissions Counselor in the Office of Admissions. This position plays a critical role in advancing the University's enrollment goals by recruiting, advising, and enrolling prospective students. Reporting to the Assistant Director of Recruitment, the Admissions Counselor serves as a professional representative of the University and is responsible for developing and implementing recruitment strategies within assigned territories. The incumbent will cultivate relationships with prospective students, families, high school counselors, and other stakeholders while promoting the educational opportunities and student experience available at Virginia State University. The Admissions Counselor will contribute to enrollment growth through strategic outreach, application review, student engagement, and participation in recruitment initiatives designed to attract a diverse and academically qualified student population. The Admissions Counselor is a position responsible for advancing the University's enrollment goals through strategic student recruitment, territory management, admissions counseling, and enrollment operations. The position serves as a primary representative of Virginia State University and manages the recruitment and admissions process for prospective students from inquiry through enrollment. The Admissions Counselor utilizes Slate CRM and Banner Student Information System daily to manage recruitment activities, process admissions applications, maintain student records, execute communication campaigns, analyze enrollment data, and support operational effectiveness within the Office of Admissions. The position requires strong relationship-building, customer service, technical proficiency, and data management skills to support a student-centered admissions process and contribute to the University's enrollment success.
Requirements
- Excellent communication skills and expert at presenting to large audience.
- Ability to maintain excellent records in a database.
- Ability to travel and recruit.
- Must be computer literate, especially in the use of Microsoft Windows, Word, and Excel.
- Possess skill and knowledge of Banner, Slate.
- Excellent organization skills and ability to set priorities.
- Ability to deal effectively with others, working in a collaborative environment.
- Independent Worker, decisive, proactive, enthusiastic, and strong interpersonal skills.
Responsibilities
- Develop and manage assigned recruitment populations to achieve enrollment objectives and support institutional enrollment goals.
- Recruit prospective students through high school visits, college fairs, community events, virtual programming, and on-campus recruitment activities.
- Counsel prospective students and families regarding admissions requirements, include general information about academic programs, financial aid opportunities, scholarships, and student support services.
- Conduct admissions presentations, information sessions, individual appointments, and campus visit experiences for prospective students and stakeholders.
- Review and evaluate admissions applications, transcripts, test scores, and supporting credentials in accordance with university policies and admission standards.
- Utilize Slate CRM to manage prospect, applicant, and admitted student records; document recruitment activities; process communications; maintain territory pipelines; and monitor application progress.
- Execute daily Slate CRM functions including application review, communication management, event registration oversight, query management, data updates, workflow processing, and student record maintenance.
- Utilize Banner Student Information System to review applicant records, verify admissions data, update student information, and maintain accurate student records.
- Perform data entry, data validation, and quality assurance activities within Slate CRM and Banner to ensure data integrity and compliance with institutional standards.
- Collaborate with Enrollment Management, Financial Aid, Registrar, Information Technology, and Academic Affairs staff to facilitate efficient processing of prospective and admitted student records.
- Support the execution of communication campaigns through Slate CRM, including email, text messaging, and event outreach designed to increase application completion, yield, and enrollment.
- Monitor recruitment and admissions performance metrics and recommend process improvements to enhance operational efficiency and student service.
- Participate in evening and weekend recruitment events, orientation programs, open houses, and yield activities as required.
- Perform other duties as assigned in support of the University's enrollment management objectives.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
