Admissions and Marketing Director

Englewood Health and Rehab•Englewood, OH

7d•Onsite

About The Position

The Admissions/Marketing Director implements an individual sales strategy to achieve census and occupancy management goals of the facility while also maintaining compliance in accordance with local, state and federal standards and regulations, established facility policies and procedures.

Requirements

An unencumbered nursing license in the state.
Valid driver’s license in the state.
Must have, as a minimum, three (3) years of experience with demonstrated success in census development and occupancy management in a nursing home, or other related health care facility.
Knowledgeable of nursing and medical practices and procedures, as well as laws, regulations and guidelines pertaining to long-term care.

Nice To Haves

A bachelor’s degree from an accredited college or university is preferred.

Responsibilities

Plans, develops, organizes, and implements, an individual external sales strategy with a scheduled program of daily activities designed to achieve facility census goals while also maintaining compliance with current state and federal laws and regulations.
Plans, develops and implements an external census sales strategy to personally build and maintain strong relationships with referral sources such as hospitals, physicians, senior centers, department of human resources, home health agencies, hospice, etc.
Provides information to clearly share the services and offerings of the facility.
Identifies opportunities with new referral partners/sources and develops sales strategies to build relationships and communicate the facility’s services and offerings.
Submits monthly calendar to supervisor of events, visits, face to face, or personal activities by other means demonstrating the implementation of the census strategy/plan.
Provides weekly documentation of the monthly calendar execution to supervisor.
Develops and implements a sales strategy that leads to the conversion of referrals to admission status.
Schedules routine events/activity with identified referral partners/sources and reports results to the Administrator.
Follows the established geographic territory as outlined by the Administrator.
Identifies opportunities for additional partnerships with entities such as physicians, community- based agencies, hospitals, hospices, etc.
Develops and implements a sales strategy accordingly.
Communicates and reviews this strategy with the Administrator as weekly, monthly, and as requested.
Maintains a current, updated listing of referral partners/sources, locations and personal assignments at all times.
Other duties as assigned.