Specialist, Ad Tech Services

CMI Media Group•Parsippany, NJ
•$40,000 - $75,000

About The Position

Compas is seeking a highly motivated Ad Operations Specialist to join their dynamic team. In this role, you will play a mission-critical part in ensuring the flawless execution, technical setup, and delivery of digital advertising campaigns across their client portfolio. From tag management in Google Campaign Manager 360 (CM360) to cross-functional troubleshooting and industry knowledge sharing, you will be a vital engine behind their digital media success.

Requirements

  • 1+ years of experience in a digital media/ad operations specialist role.
  • Working knowledge of Google Campaign Manager (CM360/GCM) and familiarity with various ad serving platforms and ad tech fundamentals.
  • Proficient in Microsoft Office Suite with exceptional organizational and multi-tasking abilities under tight deadlines.
  • Proactive, self-motivated, and comfortable navigating ambiguity to anticipate challenges and troubleshoot technical issues.
  • Outstanding verbal and written communication skills with a knack for translating technical processes clearly to non-technical partners.
  • Collaborative, adaptable, and customer-centric with a commitment to continuous learning and team success.

Responsibilities

  • Manage the end-to-end execution of digital ad campaigns, including trafficking, testing, tagging, and quality assurance.
  • Create and implement Floodlight tags in CM360, distribute ad tags to vendors within deadline, and ensure proper UTM execution across all tactics alongside Client and Media teams.
  • Serve as an expert in IAB specifications, ensuring creative assets meet technical guidelines and internal processes are rigorously followed.
  • Work closely with programmatic engines, ad verification partners, and survey vendors to resolve discrepancies in reporting, trafficking, and creative assets.
  • Identify, diagnose, and resolve technical issues across internal and external ad servers.
  • Stay ahead of tech shifts (Cookie deprecation, Ad Verification, Programmatic, Dynamic Creatives) to educate internal teams, update Standard Operating Procedures (SOPs), and guide junior team members.

Benefits

  • Continuous opportunities for professional development and career progression.
  • Work alongside supportive team members and industry experts in a dynamic setting.
  • Direct ownership over key ad tech processes for major digital campaigns.
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