Ad Operations Specialist -Contract

SiaNew York, NY
$80 - $90Hybrid

About The Position

This is a contract role for an Ad Operations Specialist, geared toward independent professionals interested in temporary or project-based work. The project is for Sia Experience-Creative, a full-service creative agency within Sia, focusing on impactful, growth-focused solutions for clients by combining creative, CX, marketing, and AI expertise. The role involves executing end-to-end digital campaign trafficking, implementing and testing conversion tracking, performing technical QA of creative assets, monitoring live campaigns for technical issues, and partnering with media planning and analytics teams.

Requirements

  • Execute end-to-end digital campaign trafficking across ad servers (e.g., Campaign Manager 360)
  • Implement, test, and maintain conversion tracking, floodlights, and third-party pixels using tag management systems (e.g., Google Tag Manager)
  • Perform thorough technical QA of creative assets before and after launch
  • Monitor live campaigns to quickly identify and resolve technical issues
  • Partner with media planning and analytics teams to pull delivery reports, assess campaign health, troubleshoot data flow issues, and ensure performance data integrates cleanly into dashboards

Responsibilities

  • Execute end-to-end digital campaign trafficking across ad servers (e.g., Campaign Manager 360), ensuring accurate placement setup, creative assignment, flight dates, budgets, and targeting so campaigns launch on time, deliver as planned, and require minimal post-launch adjustments
  • Implement, test, and maintain conversion tracking, floodlights, and third-party pixels using tag management systems (e.g., Google Tag Manager), resulting in reliable attribution, clean data, and performance metrics trusted by media, analytics, and clients
  • Perform thorough technical QA of creative assets before and after launch to confirm publisher compliance, consistent rendering across devices, and correct placement and landing page connections, reducing rework and post-launch issues
  • Monitor live campaigns to quickly identify and resolve technical issues such as broken tags, impression or click tracking errors, creative rendering problems, and reporting discrepancies, maintaining uninterrupted delivery and accurate reporting
  • Partner with media planning and analytics teams to pull delivery reports, assess campaign health, troubleshoot data flow issues, and ensure performance data integrates cleanly into dashboards used for optimization and decision-making
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