Acquisition Marketing Manager
About The Position
The FOX direct-to-consumer (DTC) platform is a new, forward-looking initiative within Tubi Media Group that brings FOX’s unparalleled content portfolio—news, sports, and entertainment—directly to consumers via an innovative subscription streaming service. Driven by a highly experienced leadership team with extensive backgrounds at the intersections of media, technology, streaming, and content—and built with the full support of Fox Corporation—this venture combines entrepreneurial energy with deep media expertise. Our vision is to create a unified, modern viewing experience that puts the consumer first—seamlessly integrating live and on-demand content across platforms. At the intersection of cutting-edge technology and trusted storytelling, this is an opportunity to shape the future of streaming at one of the most pivotal moments in media. We’re assembling a world-class team to deliver on that vision—and we’re just getting started.
Requirements
- 7+ years of experience in digital acquisition marketing, with a focus on paid media.
- Proven success managing performance campaigns in a subscription-based or direct-to-consumer environment.
- Hands on keyboard experience with media buying platforms (e.g., The Trade Desk, Google Ads, DV360, Meta).
- Strong analytical skills and ability to translate data into decisions.
- Experience working cross-functionally in a fast-paced environment.
- Regular, on-site attendance at the workplace a minimum of 3 days per week is an essential function of the position. Selected candidate must be able to reliably meet this requirement.
Nice To Haves
- 2+ years of experience at a media agency.
- Experience marketing streaming, media, or entertainment products.
- Familiarity with the FOX brand and its audience.
Responsibilities
- Execute paid media strategies to acquire new subscribers for the DTC platform.
- Collaborate with internal stakeholders and external agencies to develop and launch performance-driven campaigns across platforms such as Meta, Google, YouTube, and programmatic.
- Manage media budgets and pacing to maximize efficiency and ROI.
- Brief and review creative assets aligned to FOX ONE brand standards and campaign objectives.
- Drive cross-functional alignment with lifecycle marketing and other business units to strategize and implement synergistic media plans, ensuring a seamless and optimized customer journey from awareness to subscription.
- Stay informed of industry trends and new opportunities in the paid media landscape.
Benefits
- medical/dental/vision
- insurance
- a 401(k) plan
- paid time off
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
