Account Strategist

Perion Network Ltd

About The Position

Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH. Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native. The Account Strategist role is designed to cast the vision for holistic account-level direction across key accounts, and brands covered within it. This role will partner with sales to identify areas for growth, while collaborating with cross-functional teams to execute. The strategist will toggle between account-level planning and campaign-specific recommendations, collaborating with cross-functional teams for the entire campaign lifestyle. The role will have an emphasis on storytelling and bringing campaign results to life.

Requirements

  • 5 – 7 years in client services roles with experience at agencies, brand-direct or Retail Media Networks.
  • Digital media experience is required
  • Deep understanding of competitive landscape: Digital media, DCO
  • Familiarity with leading category measurement solutions
  • Detail-oriented and data-driven, with strong analytical skills
  • Analytical with the ability to build recommendations and action plans based on data
  • Experience in working closely with sales teams, customers, and multiple internal stakeholders
  • Team player with excellent communication skills and ability to influence cross-functional teams without formal authority
  • Proficient in Excel & PPT

Nice To Haves

  • Media planning experience is preferred
  • Experience working in Salesforce preferred

Responsibilities

  • Be the voice of the customer in cross-functional meetings – helping to guide the team towards solutions that best meet the client’s needs.
  • Provide holistic, full-funnel recommendations for campaigns across all activation channels and creative formats.
  • Lead kick-off calls with client/agency and internal teams for strategic campaigns.
  • Own strategic direction, in collaboration with sales counterpart, for account list.
  • Lead QBR content alignment and presentations for key account list.
  • Identify incremental opportunities and provide data-backed recommendations and positioning for accounts on a quarterly basis.
  • Lead strategic client presentations inclusive of QBRS, 1H/2H Reviews and
  • Project management of new account-level initiatives.
  • Prepare and provide strategic sales materials for RFPs showcasing how we’ll meet and exceed their goals, all in a measurable way.
  • Meet, build, and create deep relationships with client and agency partners
  • Work closely with campaign counterparts to ensure sure client goals are achieved/exceeded
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