Account Manager

Search Influence•New Orleans, LA
•Remote

About The Position

Search Influence is seeking a strategic Account Manager to join their account management team. The ideal candidate is skilled at building relationships, understands the marketing funnel, data-driven digital campaigns, and creative ads. This role involves demonstrating digital expertise, strategic thinking in digital marketing and advertising, and client interaction.

Requirements

  • Minimum 2 years professional experience managing client relationships in an agency, marketing company, or other B2B company OR 2 years professional experience responsible for marketing within an organization.
  • Prior experience in digital marketing, including foundational concepts and advertising platforms.
  • Cool, calm and confident presenting to clients via phone, Zoom, or in person.
  • Independently lead client calls and meetings.
  • Build positive relationships with client contacts, including C-suite executives, deans, doctors, directors and owners.
  • Articulate Search Influence’s value to clients, the importance and effectiveness of digital strategies and campaigns.
  • Put clients first, always.
  • Hold yourself accountable.
  • Prioritize and manage your time independently.
  • Take pride in telling compelling stories and presentations using analytics data, dashboards, and Slides.
  • Live by the motto “under-promise, over-deliver”.
  • Proficiently handle day-to-day tasks on Mac (including Google Docs & Microsoft Office).

Nice To Haves

  • 5 years of full-time work experience.
  • Hold a bachelor’s degree or postgraduate degree / certificate in marketing, advertising, communications, digital media or a commensurate level of experience.
  • Experience managing digital campaigns for client(s) in the education, hospitality/tourism, or medical industries.
  • Engaging storyteller.
  • Self-reflect when things go wrong.
  • Experience with tracking time, managing billable time and media budgets.
  • Hold project management, data analytics, or digital media certifications.
  • Familiarity with a Customer Relationship Management / task management systems (ClickUp, SalesForce, Hubspot CRM).
  • A little bit weird.

Responsibilities

  • Manage client relationships and strategy from onboarding to renewal and growth.
  • Perform strategic planning of digital marketing to meet goals and budget management.
  • Define measurable goals for clients and create marketing strategies to achieve them.
  • Grasp the big picture by working with ads and SEO analysts, clients, and other colleagues.
  • Regularly review data analytics metrics to understand and report on campaign performance.
  • Collaborate internally with digital advertising analysts, content specialists, graphic designers, web developers, account coordinators and externally with clients and other agencies to create effective digital marketing campaigns.
  • Stay in-touch and on-task through daily huddles and weekly team meetings via Zoom, and a company-wide chat platform.
  • Increase client budgets or sell existing clients new services to earn commissions.
  • Contribute to the efficiency and effectiveness of their department through problem-solving and process refinement.
  • Seek opportunities to solve internal and client-facing problems, improve quality and effectiveness of the department.
  • Present to clients via phone, Zoom, or in person.
  • Independently lead client calls and meetings.
  • Build positive relationships with client contacts, including C-suite executives, deans, doctors, directors and owners.
  • Articulate Search Influence’s value to clients, the importance and effectiveness of digital strategies and campaigns.
  • Put clients first.
  • Hold yourself accountable.
  • Prioritize and manage your time independently.
  • Tell compelling stories and presentations using analytics data, dashboards, and Slides.
  • Under-promise, over-deliver.
  • Handle day-to-day tasks on Mac (including Google Docs & Microsoft Office).

Benefits

  • Ownership of client relationships & strategy
  • Outcome- and data-focused campaigns
  • Strategic collaboration on digital marketing & advertising
  • Frequent communication to stay in-touch and on-task
  • Commission / upsell opportunities
  • Training & tools
  • Mentorship & skill development
  • Proven success in several industries
  • Work in a continuously improving environment
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