Account Executive, Public Relations

Orchestra Internal•San Diego, NY
•Hybrid

About The Position

The Inkhouse Account Executive is responsible for managing multiple accounts, producing effective written communications for varied audiences, and driving day-to-day media relations as a member of client account teams. The AE serves as the lead media relations expert on assigned accounts, particularly for top-tier press, and provides guidance to other team members. This is a fast-paced, deadline-oriented role requiring creativity, initiative, strong writing skills, and attention to detail. The role is based in the Waltham, Massachusetts; San Francisco, California; New York, New York; Seattle, Washington; or San Diego, California office and follows a hybrid work model. The position focuses on technology accounts and may involve B2B, healthcare, or consumer technology experience.

Requirements

  • 3–5 years of progressive experience in public relations.
  • Experience in B2B, healthcare, or consumer technology.
  • Interest and enthusiasm for working on technology accounts.
  • Excellent written and verbal communication skills, including the ability to craft compelling stories, pitches, and professional client correspondence.
  • Creativity and skill in media relations, pitching, speaking opportunities, and award submissions, including identifying new targets and story angles.
  • Ability to communicate clearly, effectively, and confidently with staff at varying levels, clients, and media, and to think on one’s feet.
  • Demonstrated ability to handle multiple client accounts simultaneously, work quickly, and meet deadlines in a fast-paced environment.

Responsibilities

  • Execute media outreach across top-tier, trade, and niche outlets to secure high-impact coverage.
  • Hold account calls and provide media updates.
  • Draft, edit, and distribute press releases, bylines, contributed content, and other written materials aligned with client messaging.
  • Develop targeted media pitches tailored to individual outlets and journalists.
  • Manage editorial calendars.
  • Develop platform-specific social media content and maintain brand voice across channels.
  • Conceptualize social media ideas and recommend amplification strategies for earned media wins.
  • Prepare briefing sheets for press and analyst calls and meetings.
  • Stay informed about client business updates, the competitive landscape, industry news, and broader industry trends to inform strategy and outreach.
  • Use HARO and ProfNet to identify relevant opportunities.
  • Monitor and analyze PR, media, and social trends and apply insights to client programs.
  • Manage multiple deadlines and workstreams across accounts while maintaining attention to detail.
  • Support onboarding and training of new team members, share best practices, and contribute to team development.
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