Account Executive

Penn Interactive•New York, NY

9h•Hybrid

About The Position

PENN Entertainment, Inc. is seeking an Account Executive to join their Media Sales team supporting theScore. This role will focus on expanding the media sales footprint in the New York City Metro Area by leveraging direct ad sales products, sales expertise, and an existing local network. The Account Executive will partner with Sales leadership based in Toronto and will be responsible for formulating and executing sales strategies, acquiring new partnerships, and growing existing ones. The role involves maintaining relationships with agencies and brands, educating prospects on the value of theScore, developing media recommendations, executing campaign management strategies, and growing assigned territory revenue to meet sales goals. The position requires a strong understanding of the digital advertising landscape, including advertising technologies, digital content, and industry dynamics.

Requirements

2+ years of digital advertising sales or relevant experience
Established media agency/brand relationships
Proven track record of reaching sales targets and revenue goals
Strong knowledge of digital media environment
Excellent relationship building skills
Experienced presenter
Excellent communicator, written and verbal
In-depth understanding of advertising technologies, digital content, and industry dynamics
Detail-oriented, assertive self-starter, resourceful researcher

Responsibilities

Formulate and execute a sales strategy to develop a pipeline, acquire new partnerships and grow existing partnerships
Maintain relationships with agencies and brands direct, understanding their objectives to advise and influence buying decisions
Prioritize in person hosting, presenting, and networking opportunities
Educate prospects on the unique value of theScore through in-person and/or virtual meetings
Develop a media recommendation from agency/brand campaign briefs, defining appropriate objectives and advising the internal team on deliverables
Execute campaign management strategies, to ensure campaign KPIs are reached
Engage in relationship building events, including client entertainment to establish our brand and solutions to help drive sales
Maintain and grow assigned territory revenue making sure to deliver on sales goals