Account Executive, Health
About The Position
At We., we've spent decades at the intersection of technology and humanity, bridging the gap between what businesses create and how people experience those creations. We've learned that beneath even the most unruly situations — whether it's a global crisis, an emerging technology, or a sweeping organizational change—lies a simple human need. That need could be for trust, connection, safety, or a sense of purpose. But it’s always there. And it is only by uncovering these truths that we can make real, meaningful progress. Our team sits at the intersection of profound change in healthcare. Big data, personalized care, digital medicine—it’s all a tidal wave of implications and opportunity. Even better, the new world of healthcare puts patients at the center. We. provides a breadth of communications services to clients across sectors including consumer health and wellness, health IT, medical devices, pharmaceuticals and life sciences. We develop innovative programs that reach and influence physicians, advocates, patients, regulators, policy makers, payors and the consumers at the center of it all. This Account Executive, Health position is a hybrid in-office role (3x per week), based out of the We. Communication’s New York City office.
Requirements
- Bachelor’s degree in Communications, Journalism, Marketing, English or related field
- 2-3 years of experience in PR, preferably in an agency setting and/or within the healthcare industry
- Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
- Strong writing, editing, presentation and research skills.
- Ability to drive client relationships, provide strategic and tactical advice, provide thoughtful analysis on news coverage, identify proactive opportunities, craft materials including press releases, pitches and social media content, and reference/source material content is highly desirable
- Proven media relations experience
- Creative, team player that can work in a fast-paced environment
- An interest in developing integrated communications skills incorporating digital and social media
Responsibilities
- Conduct news monitoring and draft client-facing article summaries and recommendations
- Develop and maintain program and project action plans/timelines
- Identify opportunities for integration with media, digital and creative teams
- Develop targeted media lists and pitch angles
- Contribute to media efforts, including pitching or research requests
- Support influencer programs, including influencer audits, contracting and content development
- Contribute to brainstorms & strategic campaign development
- Provide timely and in-depth analysis of coverage results & trends
- Assist in creating high-level digital/social media strategies that are integrated into communication plans
- Engage with agency digital & monitoring divisions regarding client projects & deliverables
- Draft content for amplifying news on client or executive social properties
- Develop and maintain social editorial calendars
- Begin anticipating client communication challenges & develop recommendations
- Contribute to development & implementation of communication strategies
- Execute tasks associated with projects; may lead certain aspects of project
- Oversee client meeting agendas & recaps; own a speaking role on calls
- Begin to understand clients’ business model from a global perspective; understand key markets, global influencers and the impact on the client/business narrative
- Become familiar with We. capabilities across the agency including global regional specialties in comparison to competitor agencies
- Serve in a lead research role on organic growth new business efforts including sourcing and gathering audience, industry or competitor market data
- Understand & identify potential opportunities to grow & diversify existing account
- Begin to develop and nurture network of peer contacts outside the agency
- Begin gaining management skills by mentoring junior level staff
- Be a peer resource to staff, interns & new hires
- Manage up to senior staff
Benefits
- Comprehensive benefits program including medical, dental, and vision coverage
- Pretax accounts including HSA (company match), Medical & Dependent Care FSA
- Generous time off including PTO, Holidays, Annual Wellness Break, Summer Fridays and Personal Days
- Short & Long-Term Disability, paid by company
- Parental Leave, up to 12 weeks for birthing and non-birthing parent
- Caregiver Leave, up to 2 weeks to help eligible family member with serious health condition
- Community Engagement, up to 24 hours
- Bi-annual Wellness Credits, up to $300 per year
- Support with home office equipment
- Monthly Technology Credit (to offset internet / phone costs)
- 401(k) Traditional and Roth options with company match
- Learning and Development Programs for our employees
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
