Account Executive, Group Sales

ASM Global • New York, NY

3d • Onsite

About The Position

The Account Executive, Group Sales, is responsible for generating and selling group ticket packages to clients within the public and tourism markets on a year-round basis. Success in this role requires a proactive, results-oriented approach with a strong focus on outbound prospecting, relationship building, and pipeline development. This role develops new business through outbound prospecting, including high-volume outbound cold calling, face-to-face meetings, networking, and other business development activities. The Account Executive cultivates new relationships, grows existing accounts, identifies upsell opportunities, and generates referrals to build and maintain a healthy sales pipeline. This individual manages the full sales cycle from lead generation through ticket fulfillment while partnering closely with Guest Services to ensure an exceptional client experience.

Requirements

• Bachelor's degree preferred.
• Two (2)+ years of professional sales experience required; experience in attractions, sports, entertainment, hospitality, or group sales preferred.
• Previous ticket sales or ticketing operations experience is a plus.
• Experience with Ventrata or a similar ticketing and reservation platform is highly preferred.
• Demonstrated success meeting or exceeding sales goals in a performance-driven environment.
• Demonstrated prospecting skills with the ability to build, manage, and maintain a healthy sales pipeline.
• Demonstrates initiative, accountability, and discipline in managing daily sales activities and prospecting efforts.
• Comfortable making high-volume outbound cold calls and consistently executing proactive prospecting activities.
• Excellent verbal and written communication skills with a professional, customer-focused approach.
• Strong interpersonal skills with the ability to build relationships across a diverse client base.
• Highly organized with exceptional attention to detail and the ability to manage multiple priorities in a fast-paced environment.
• Strong guest service focus and ability to build effective working relationships with team members, clients, and vendors.
• Proficient in Microsoft Office; experience with CRM platforms is preferred.
• Coachable, self-motivated, adaptable, and able to work effectively both independently and collaboratively within a team environment.
• Passion for building a successful career in attractions, sports, and entertainment sales.
• Bilingual skills are a plus.
• Practice safe work habits and comply with all company safety policies, procedures, training requirements, and applicable regulations.

Nice To Haves

• Experience with Ventrata or a similar ticketing and reservation platform is highly preferred.
• Bilingual skills are a plus.

Responsibilities

• Achieve monthly and annual ticket sales and revenue goals established by management.
• Proactively generate new business through outbound prospecting while consistently meeting established outbound activity KPIs, including daily call and outreach targets.
• Develop, manage, and maintain a healthy sales pipeline through self-generated leads, client referrals, networking, and company-provided resources.
• Manage the complete sales process, including lead generation, reservations, invoicing, payment collection, and ticket fulfillment.
• Build, retain, and grow client relationships through consistent communication via phone, email, virtual meetings, and in-person appointments.
• Prepare for and conduct client meetings, site visits, and sales presentations to secure new and repeat business.
• Identify opportunities to upsell products and services that enhance the guest experience while increasing revenue.
• Respond promptly and professionally to client calls, inquiries, and emails.
• Maintain accurate, detailed, and timely records of all sales activities and customer interactions within the designated CRM.
• Collaborate with Guest Services and other internal departments to ensure a seamless client experience before, during, and after each group visit.
• Support group visits and special events as needed to ensure an exceptional client experience and strengthen client relationships.
• Attend networking events, trade shows, sales missions, and other business development opportunities as assigned.
• Perform off-site job responsibilities and travel up to 10%, or as required by management.
• Work non-traditional hours, including evenings, weekends, and holidays, as business needs require.
• Perform other duties as assigned by leadership.

Benefits

• medical
• dental
• vision
• life and disability insurance
• paid vacation
• 401(k) plan

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level