Account Director, Client Experience Digital

Adelphi Group • New York, NY

7d • $82,000 - $92,000 • Hybrid

About The Position

Weber Shandwick is seeking a hungry, strategic, creative, and collaborative client expert to join their team. This is a fast-growing, small agency with a big reach, focused on unique approaches to communication for every patient, disease, and therapy. The agency is comprised of conversation-starters, storytellers, strategists, digital natives, scientists, writers, designers, and builders.

The team is looking for a Manager with client experience and healthcare communications expertise to serve as a counselor to clients on one of their largest and fastest-growing accounts. This role involves developing and executing strategic integrated communications programs, supporting overall strategy, and advising healthcare clients. The ideal candidate will be a conceptual thinker with exceptional organizational and prioritization skills, possessing an agency background in healthcare communications with experience in pharmaceutical products and/or disease education programs, and knowledge of the media landscape. A broad interest in healthcare communications, including social/digital, earned media, data and regulatory milestones, and unbranded disease awareness programming is desired. Specific interest or experience in celebrity campaigns is a plus.

Requirements

• At least 4 years’ experience in public relations at an agency or corporate in-house (healthcare experience preferred)
• The ability to manage multiple projects at various stages simultaneously.
• Be a self-starter who works well within a highly collaborative, multi-disciplinary team.
• BA or BS in Public Relations, Communications, or in a related field
• Experience working on multi-disciplinary (holistic) healthcare communication initiatives, ideally including disease education campaigns
• Familiarity with data and regulatory milestone communications
• Fluency and/or familiarity with digital and social media
• Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
• Experience with clients and accounts that are measurement and evaluation driven
• Strong presentation skills, poise, and professionalism
• Industry experience in healthcare communications and/or pharmaceuticals

Nice To Haves

• Specific interest or experience in celebrity campaigns.
• Broad interest in the full remit of healthcare communications, including social/digital, earned media, data and regulatory milestones, and unbranded disease awareness programming.

Responsibilities

• Support day-to-day digital strategy for a major client across a portfolio of brands, becoming an expert on our clients’ business and understanding how their communications objectives help achieve business goals.
• Write content briefs, oversee social media content calendars and develop project timelines.
• Coordinate with account, sci comms, analytics and influencer teams.
• Offer a baseline understanding of digital analytics and measurement performance-driven insights for social, influencer and digital platforms.
• Manage client status & internal status documents from a digital perspective.
• Maintain a keen interest in current industry trends, and act as a thought leader in elevating these trends to directly and indirectly affect clients and our digital health practice.
• Attend and speak on client calls, offering strategic counsel with digital lead support.
• Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team to deliver client success.

Benefits

• Access to world class resources and endless exposure to the most cutting-edge marketing approaches through the global IPG network.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level