ABM Strategist, Client Services

Power Digital

2d•Hybrid

About The Position

We are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence, igniting revenue and brand recognition for leading and emerging companies. As a people-first firm, we value diversity in backgrounds and experiences. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit. As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. We are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients. At the heart of our firm is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A. We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

Requirements

Hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform
2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency
Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot
Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them
Strong analytical skills; comfortable pulling and interpreting data without hand-holding
Clear written and verbal communication; able to translate platform data into a takeaway a channel lead or client can act on
Organized and detail-oriented; able to manage account data and reporting across multiple clients concurrently
Team-oriented and collaborative, with the confidence to flag issues or opportunities to more senior stakeholders

Nice To Haves

Agency experience valued but not required

Responsibilities

Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase
Monitor intent data and account engagement signals daily; flag movement and surface insights to the Director of ABM before they become client questions
Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients
Translate account tiers and intent signals into campaign briefs and targeting inputs for Paid Media, Paid Social, Content, and Email/Lifecycle teams
Coordinate with channel teams to confirm account-based campaigns are executing against the intended tiering and messaging strategy
Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages
Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified
Assist Revenue and Appraisal teams with account and market research for new and expanded business opportunities
Employ AI technologies to enhance and optimize ABM processes and reporting
Utilize and leverage Power Digital's nova ecosystem as it relates to ABM strategy and reporting
Join client calls and discovery discussions to represent ABM performance and platform data; build toward leading these independently

Benefits

Base salary + commission opportunities
Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
401(k) plan - 4% employer contribution matching
Unlimited Time Off available on day one
Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
Fully flex work environment: full-remote, in-office, or hybrid
A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
Employee Assistance Program (EAP)
12 observed United States national holidays + 2 mental health recharge days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives