ABM Marketing Manager

Selector Software•Santa Clara, CA

About The Position

At Selector, we are transforming how enterprise operations teams manage their infrastructure. Our AIOps and Observability platform leverages AI and machine learning to provide actionable insights from vast amounts of data, helping Fortune 500 companies eliminate downtime and optimize performance. As we scale, we are looking for a high-impact Sr. ABM Marketing Manager to lead our transition from broad-based lead generation to a sophisticated, data-driven Account-Based Marketing strategy targeting high-value enterprise accounts. As the Sr. ABM Marketing Manager, you will be the architect of our "land and expand" strategy. You won't just be running ads; you will be building deeply personalized journeys for our most strategic prospects. You will partner closely with Sales and Product to identify "must-win" accounts and deploy integrated campaigns that cut through the noise of the DevOps and Networking space.

Requirements

Experience: 7+ years of B2B demand generation experience, with at least 3 years dedicated specifically to Account-Based Marketing in the SaaS/Tech space.
Tech Savvy: Expert-level knowledge of CRM (Salesforce) and Marketing Automation (HubSpot/Marketo). Experience with intent platforms (6sense, Demandbase, or Bombora) is highly preferred.
Communication: Exceptional writing skills and the ability to present complex technical value propositions simply.

Nice To Haves

Industry Knowledge: Familiarity with the IT Operations, Observability, Networking, or AI/ML landscape is a major plus.

Responsibilities

Strategy & Planning: Develop and execute 1:1, 1:few, and 1:many ABM programs that drive pipeline and accelerate deal velocity for Tier-1 enterprise accounts.
Sales Alignment: Act as the bridge between Marketing and Sales. Lead weekly account-planning sessions to ensure marketing efforts are tightly synchronized with sales outreach.
Campaign Execution: Deploy multi-channel campaigns across LinkedIn, direct mail (Sendoso/Postal), personalized web experiences, and high-touch executive events.
Content Customization: Work with the content team to "version" existing assets (whitepapers, case studies) to speak directly to the pain points of specific personas (CTOs, VPs of Infrastructure, Site Reliability Engineers).
Measurement & Analytics: Track and report on account engagement, pipeline influence, and ROI. You’ll move beyond "leads" to measure Account Health and Buying Committee coverage.
Stack Management: Optimize our ABM tech stack (e.g., 6sense/Demandbase, HubSpot/Salesforce, LinkedIn Campaign Manager).