The Zone Retailer Development Manager reports to the Zone Director. This is the Zone front line position to strengthen the dealer body and is the zone level champion of individual retailer planning and brand presence in the markets. Ability to recommend facility improvements that will assist in increasing overall sales and enhancing customers’ experience and loyalty to individual retailers. Manage Subaru facilities support program. Work with the district teams to improve the financial results at loss and low profit/low return retailers. Track action items via PFS and ensure the district team is following up on the retailer commitments. Launch a new retailer and ensure the retailer understands Subaru programs, has a launch advertising plan (tracking/reporting should be handled by the zone marketing and/or district team), receives the right inventory mix and level to achieve the targeted sales objectives during the first six months and completes any commitments made to the Subaru franchise. Track district level progress against the actions of PFS. Upgrade or replace poor performing retailers through buy/sells, capital infusion or upgrade in personnel. Responsible for timely retailer agreement renewals Ensures Subaru brand compliance with a retailer's facility and signage. Fill open points by identifying strong performers with good capital and good facilities that are properly located. In conjunction with the Regional Vice President and Zone Director, select retailer candidates. With assistance from the Regional Market Development Coordinators, gather the documents from the retailer candidates that are necessary to obtain SOA approval. Ensure adequate paper trail - PFS sheets, contact reports, retailer letters and retailer email communications, and to document and support a legal action, if needed.
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Job Type
Full-time
Career Level
Mid Level