YouTube Creative Producer
About The Position
WeTheHobby is a thriving sports entertainment company with global reach, headquartered in Rochester, NY. We value creativity, diversity, innovation, dedication, and our community! Our work environment includes: Modern office setting, Strong growth opportunities, Flexible working hours, Lively atmosphere, A team that cares about one another, Welcoming and inclusive culture. Since our inception in 2021, WeTheHobby has grown dramatically (and profitably) with over 250 full-time staff and 250,000+ followers across our social and marketplace channels. We operate at the intersection of entertainment, sports, and eCommerce, revolutionizing the way fans engage with sports cards. If you are a hands-on leader who thrives in fast-paced, high-growth environments and takes pride in keeping operations running smoothly behind the scenes, this is the role for you! The YouTube Creative Producer will plan, produce, edit and publish compelling long-form videos, Shorts and repeatable YouTube series from initial concept through final delivery. The role will also help strengthen The Hobby Never Sleeps podcast, product reviews, original programming and card-show content. This is not simply an editing position. We want a creator who can identify strong ideas, shape stories, capture content, package videos for discovery and use performance data to continually improve the work.
Requirements
- Demonstrated experience creating, editing or growing YouTube content across long-form and short-form formats.
- Strong working knowledge of Adobe Premiere Pro or comparable editing software.
- Ability to create professional thumbnails and graphics in Adobe Photoshop or comparable design software.
- A strong understanding of YouTube's long-form and short-form algorithms, audience retention, click-through rate, watch time and overall content performance.
- Strong storytelling instincts and the ability to turn raw footage into a clear, entertaining and complete story.
- Strong knowledge of sports, athletes and current sports storylines.
- Ability to research unfamiliar topics quickly and understand what will make them valuable to the audience.
- A track record of contributing original video concepts, repeatable series ideas and creative solutions.
- Self-motivated, collaborative, receptive to feedback and accountable for the quality, consistency and performance of the work.
Nice To Haves
- Sports-card and hobby knowledge is preferred, but can be taught to the right candidate.
Responsibilities
- Plan and produce YouTube videos from the initial concept through filming, editing, packaging and final publishing.
- Edit high-quality long-form content using Adobe Premiere Pro or comparable professional editing software.
- Edit short-form content and identify strong clips, hooks and standalone moments within long-form footage.
- Develop compelling video concepts, titles, thumbnails, hooks, opening sequences and story angles.
- Create professional thumbnails and supporting graphics using Adobe Photoshop or comparable design software.
- Use storytelling, pacing, sound design and visual editing techniques that keep viewers engaged.
- Help improve the production value of podcasts, product reviews, original videos and card-show content.
- Support The Hobby Never Sleeps through episode planning, recording, editing, publishing, promotion and clip development.
- Identify timely topics, guests and storylines across sports, collecting, product releases and hobby news.
- Work with WeTheHobby's on-air personalities to strengthen their stories, perspectives and on-camera performance.
- Build and manage a consistent YouTube production calendar aligned with releases, events and company priorities.
- Analyze YouTube Studio data, including click-through rate, audience retention, watch time, subscriber growth and returning viewers.
- Apply performance findings to improve future concepts, formats, hooks, titles, thumbnails, pacing and publishing decisions.
- Repurpose appropriate content across Instagram, TikTok and other platforms while tailoring it to each audience.
- Maintain WeTheHobby's voice, visual standards and brand reputation across every published asset.
Benefits
- Strong growth opportunities
- Flexible working hours
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
