WNY Retail Sales Director
About The Position
The Regional Retail Sales Director provides strategic leadership for a region of retail branches, driving financial performance, operational excellence, sales growth, and an exceptional customer experience. The role leads and develops Branch Managers across single-site and multi-site locations through coaching, performance management, problem resolution, and talent development. The Regional Retail Sales Director partners across the organization to cultivate strong business relationships, influence key initiatives, and execute sales and service strategies aligned with the Bank’s goals. Through effective leadership and regional oversight, the role is responsible for achieving performance objectives, enhancing team engagement, and delivering consistent results across the retail network. The role may also require other duties as assigned.
Requirements
- Bachelor’s degree.
- 10 or more years of retail banking experience.
- At least 5 years in a multi-branch leadership role overseeing Branch Managers and driving sales performance across a region or market.
- Maintain active registration with the Nationwide Mortgage Licensing System & Registry (NMLS), including annual renewal and compliance with all SAFE Act requirements.
- Keep personal NMLS registry information current and accurate, including required updates related to name changes, employment changes, and other information.
- Ability to travel frequently throughout the regional footprint.
- Extensive computer usage is required.
- Ability to work evenings and weekends occasionally.
- Competencies include sales leadership, strategic thinking, results orientation, community engagement, customer focus, coaching and development, talent management, team leadership, performance management, risk and compliance management, and operational excellence.
Responsibilities
- Drive regional sales, revenue growth, and customer experience results across the branch network.
- Analyze performance metrics and adjust sales strategies to maximize results.
- Develop and execute branch-specific growth and performance plans.
- Build strategic partnerships and community relationships to generate referrals, acquire new clients, and deepen existing relationships.
- Expand market presence through industry involvement and community leadership while mentoring others in business development.
- Leverage sales analytics and reporting to identify opportunities and coach teams to achieve growth objectives.
- Develop high-performing Branch Managers and strengthen overall sales leadership capabilities.
- Recruit, develop, and retain top talent while fostering a high-performance, sales-driven culture.
- Translate strategic goals into actionable plans and drive accountability for results.
- Partner with business leaders to identify market opportunities and execute regional growth strategies.
- Champion referral generation and collaboration across all lines of business.
- Coach and reinforce sales and service behaviors, pipeline management, and customer acquisition strategies through regular branch engagement.
- Create targeted branch sales plans using market intelligence, competitive insights, and relationship expansion opportunities.
- Ensure operational excellence, compliance, and risk management while supporting sales growth objectives.
- Coach teams to grow and retain consumer and small business relationships through proactive business development.
- Support Branch Managers in resolving complex client issues and strengthening customer relationships.
- Demonstrate the standards and principles of the Five Star Bank experience in interactions with internal and external customers, associates, and stakeholders, incorporating teamwork, leading by example, and service.
Benefits
- Medical, dental, and vision insurance.
- Health Savings Account.
- Flexible Spending Account(s).
- Company-paid life insurance, long-term disability, and short-term disability.
- Voluntary life, critical illness/specified disease, accident, hospital indemnity, and personal accident offerings.
- Tuition reimbursement.
- Employee referral program.
- Wellness reimbursement program.
- Star Volunteer Program.
- Employee banking and financial perks.
- Flexible hybrid work schedule.
- Paid time off (PTO).
- Company-paid holidays.
- Candidates may be eligible for cash or equity-based incentives based on role and performance.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
