Wholesale Sales Specialist

Gardens Alive Inc•Taft Corners, VT

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About The Position

The Wholesale Sales Specialist (CSS) is a revenue-driven role focused on growing commercial sales through exceptional relationship-based selling. This position serves as the primary sales partner for wholesale customers, building long-term loyalty by delivering expert product knowledge, proactive solutions, and a seamless buying experience. As a trusted advisor and brand ambassador, the Wholesale Sales Specialist consistently represents company values while driving repeat business and exceeding customer expectations.

Requirements

Minimum of 2 years of sales or customer-facing experience, preferably in a relationship-based or wholesale sales environment.
Intermediate plant and gardening knowledge with emphasis on trees, shrubs, and perennials.
Knowledge of wholesale landscape products, including plant material and hard goods.
Strong sales, negotiation, and problem-solving skills.
Ability to multitask, prioritize, and stay focused in a fast-paced, customer-driven environment.
Excellent verbal and written communication skills.
POS and cash register experience required.
Ability to lift up to 50 lbs regularly and perform physical work related to product handling and customer support.
Ability to safely operate heavy equipment.
Ability to work outdoors in varying weather conditions.
Availability to work a flexible schedule, including weekends, holidays, and peak seasonal periods.

Nice To Haves

Basic landscape design or project-based selling experience preferred.

Responsibilities

Drive wholesale sales growth and achieve company performance goals, including wholesale revenue, direct ship sales, customer capture rate, and shrink control.
Own and grow a portfolio of wholesale customers by developing strong, trust-based relationships.
Serve as the primary point of contact for wholesale customers, acting as a knowledgeable consultant and solution provider.
Proactively ask open-ended, discovery-based questions to understand customer needs and recommend products and solutions that increase basket size and repeat purchases.
Identify opportunities to upsell, cross-sell, and introduce new products or programs that add value to the customer’s business.
Deliver an exceptional, consistent customer experience across all departments, with a strong focus on wholesale accounts.
Represent company values through confident, professional, and service-oriented communication with customers and team members.
Act as a brand ambassador by building credibility, trust, and long-term partnerships with wholesale customers.
Promote a positive, inclusive, and respectful workplace that supports diversity, equity, and inclusion.
Ensure the wholesale department is visually compelling, well-stocked, and sales-ready at all times.
Execute merchandising strategies that support selling, including seasonal transitions, product presentation, hold areas, and hotlist priorities.
Plan and organize sales-focused work for others to ensure continuity of customer service and selling coverage.
Support training of wholesale department staff on product knowledge, features, benefits, and selling techniques.
Collaborate closely with the buying team, Operations, and Store Management to ensure product availability, timely customer pickups, and high quality standards.
Leverage company communication tools to stay informed on product availability, promotions, shipments, and sales opportunities.
Support inventory accuracy and product availability through participation in cycle counts, plant inventories, and annual physical inventories.
Partner with Operations to minimize barriers to selling, including product flow issues and customer fulfillment delays.
Follow all company policies, safety standards, and operational procedures.
Maintain flexibility to support customer needs during peak selling times, including mornings, evenings, weekends, holidays, and seasonal peaks.
Provide POS support, sales floor coverage, carry-outs, and other customer-focused duties as needed.
Seasonal overtime may be required to support business demand.