Website Developer

ITW•Norwood, MA

3d•$115,000 - $120,000•Hybrid

About The Position

The Web Developer serves as the technical owner of Instron's web platform ecosystem, ensuring the website, hosting environment, code repositories, integrations, and external development partners operate efficiently, securely, and in alignment with business objectives. Working closely with an outsourced development partner, the Web Developer manages day-to-day WordPress development, maintains the code repository, and ensures platform security, performance, and governance standards are met. This is a hands-on technical role with strong project management responsibilities for outsourced development resources.

Requirements

5+ years of WordPress development experience in a corporate or agency environment
Advanced WordPress development skills including PHP, JavaScript, HTML5, CSS3, and MySQL
Experience managing outsourced or remote development teams and agency partners
Strong working knowledge of WP Engine hosting platform and deployment workflows
Proficiency with Bitbucket or equivalent Git-based code repositories
Experience with Git, CI/CD workflows, and modern development tools
Working knowledge of HubSpot CMS, forms, workflows, and marketing technology integrations
Familiarity with Salesforce integrations and marketing automation platforms
Familiarity with Cloudflare DNS, caching, CDN, WAF, and security tools
Understanding of SEO, accessibility, analytics, and web performance optimization
Strong communication, organization, project management, and problem-solving skills

Nice To Haves

Experience supporting enterprise B2B websites with global audiences and multilingual content
Experience working within WP Engine or other managed hosting environments
Familiarity with Google Analytics 4, Google Tag Manager, and enterprise marketing technology stacks
Experience managing website governance, security audits, and compliance initiatives
Experience coordinating external development agencies and distributed technical teams

Responsibilities

Build and maintain custom WordPress themes, templates, and plugins
Troubleshoot and resolve front-end and back-end issues in WordPress
Independently develop and deploy minor-to-moderate WordPress enhancements without reliance on external development resources
Review and approve code delivered by outsourced development partners
Ensure responsive design, accessibility, and technical SEO best practices
Integrate third-party tools and APIs including HubSpot templates, forms, and workflows
Coordinate staging and production environment workflows with outsourced development team and WP Engine
Own and enforce platform governance standards for plugins, templates, and security in coordination with outsourced development partners
Define and maintain approved plugin lists, update cadences, and deprecation processes
Ensure platform security, role-based permissions, and plugin compatibility across the CMS
Coordinate remediation of security vulnerabilities identified through internal and third-party audits
Maintain website security standards, vulnerability management processes, and plugin governance controls
Ensure compliance with ITW and corporate cybersecurity requirements
Monitor and respond to platform security risks in coordination with internal IT and development partners
Serve as the operational owner of WP Engine hosting, working in close coordination with Huemor
Monitor site performance, uptime, and security activity
Coordinate deployment workflows between internal teams and Huemor
Ensure hosting configurations align with performance, security, and scalability requirements
Own and manage the Bitbucket platform as the primary code repository for all WordPress development
Maintain repository structure, branching conventions, and access permissions
Oversee version control practices and code review processes
Support CI/CD workflows and deployment governance
Manage day-to-day tasks with Huemor including assignment, progress tracking, and quality control
Coordinate timelines and deliverables across internal stakeholders and external resources
Maintain visibility into workload and proactively flag risks or delays
Own and maintain the Confluence developer wiki, documenting code standards, platform configurations, development workflows, and technical processes for use by internal and external developers
Create and maintain HubSpot landing page and email templates, forms, and automated workflows
Optimize forms for lead capture and CRM data integrity
Support integration between WordPress, HubSpot, Salesforce, and other marketing technology platforms
Collaborate with the marketing team to ensure HubSpot assets align with campaign and data requirements
Serve as the primary technical contact for Cloudflare administration and configuration
Coordinate DNS, caching, CDN, WAF, and security configurations with development partners
Advise internal stakeholders on web infrastructure best practices and requirements
Implement technical SEO enhancements including site speed improvements, structured data, and tagging
Maintain website analytics implementations including Google Analytics, Google Tag Manager, and conversion tracking
Validate tracking integrity across marketing campaigns and lead generation initiatives
Monitor WordPress performance dashboards and report on key metrics
Support the team's GEO strategy implementation at the technical level