Website CRO Consultant

EDEN HEALTH INTERNATIONAL INC • Denver, CO

2d • $6,000 - $7,500 • Remote

About The Position

Eden is seeking an external Website CRO Specialist to provide expert-level conversion rate optimization services across our digital platform. This engagement is designed for a senior operator who can independently diagnose complex funnel problems and deliver a complete experimentation lifecycle that translates insights into measurable revenue growth. The successful consultant will operate autonomously, utilizing their proprietary tools and methodologies to deliver agreed-upon project outcomes in collaboration with Eden’s internal teams.

Requirements

• 6+ years of independent CRO experience with a proven track record of delivering measurable conversion lifts across diverse page types.
• Expertise in experimentation design, statistical rigor, UX heuristics, and funnel strategy.
• High-level fluency in analytics platforms (Mixpanel, GA4) and experimentation platforms (VWO).
• Working knowledge of Webflow capabilities and front-end code literacy (HTML, CSS, JS) sufficient for communication and requirements scoping.
• Must manage own work schedule, professional licensing, and equipment to meet project deadlines.

Responsibilities

• Page-Type Optimization Roadmap Conduct independent performance audits of specified page types (Homepage, Marketing LPs, PDPs, Blog templates). Deliver a prioritized CRO roadmap for each page type, identifying specific opportunities, hypotheses, and project timelines.
• Experimentation Program Management Independently plan, launch, and manage a high-velocity A/B and multivariate testing program using VWO (or equivalent testing platform provided by the contractor or mutually agreed upon). Define all requirements, targeting rules, acceptance criteria, and KPIs for experiments. Perform all necessary QA and analytics validation (measurement and logic standpoint) to ensure data integrity of experiments. Maintain comprehensive documentation of the testing library, learnings, and "guardrails" for future reference by Eden’s team.
• Technical Specifications & Collaboration Provide clear, detailed implementation specifications (annotated wireframes, requirements, edge cases) for Eden’s Webflow developers and engineers. Collaborate with internal Design, Engineering, and Clinical Operations teams to ensure proposed CRO initiatives align with brand standards and regulatory requirements. Assess feasibility of proposed designs using working knowledge of HTML, CSS, and JavaScript.
• Analytics and Reporting Build and deliver weekly performance readouts and reports (using Mixpanel and GA4 data). Provide deep-dive behavioral analysis reports to justify optimization strategies.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed