Web & Digital Content Specialist

MacKay Sposito • Vancouver, WA

3d • $32 - $39

About The Position

MacKay Sposito is seeking a full time Web & Digital Content Specialist to join our Communications team in Vancouver, WA. The Web and Digital Content Specialist is responsible for producing high-quality, brand-aligned digital content across company websites and social media platforms. This position combines creative and technical skills to design, write, and publish content that strengthens brand presence and supports strategic communication goals. The ideal candidate has an eye for design, strong attention to detail, and the ability to translate direction and messaging into visually cohesive, polished digital content. This role creates compelling copy that reflects the company’s voice and style, connecting our brand, projects, and people with target audiences. The specialist also develops and applies a consistent style guide for social media and website content to ensure alignment across all digital channels. We offer a comfortable and collaborative work environment with flexible work arrangement options available. We’re serious about our work – but we’re serious about fun, too. If that sounds good to you, let’s talk.

Requirements

• Three to five years of professional experience in digital content creation, marketing communications, or web design.
• Proficiency with WordPress, including building and updating pages, formatting content, and optimizing for accessibility and performance.
• Demonstrated understanding of visual design principles such as layout, typography, and color use while maintaining corporate brand guidelines.
• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and basic video or motion graphics tools.
• Strong writing, editing, and proofreading skills with the ability to produce clean, concise copy.
• Exceptional attention to detail and ability to ensure all deliverables meet brand and quality standards.
• Ability to effectively manage multiple priorities, meet deadlines, and work independently.

Nice To Haves

• Bachelor’s degree in Communications, Marketing, Graphic Design, or a related field.
• Experience in the architecture, engineering, or construction (AEC) industry.
• Familiarity with web accessibility standards (ADA compliance) and search engine optimization (SEO) best practices.
• Experience with Google Analytics 4 reporting.
• Experience with brand transitions, multi-brand environments, or multi-location management

Responsibilities

• Design, format, and publish professional web and social media content that reflects brand standards in layout, imagery, and tone.
• Manage and update WordPress websites for MacKay Sposito and Riparia Environmental, ensuring accuracy, accessibility, and consistency.
• Create and post engaging content across LinkedIn, Instagram, and Facebook.
• Develop and maintain content calendars to ensure consistent and timely posting.
• Write and edit short-form content and captions that align with brand voice and purpose.
• Create and adapt graphics, images, and short videos to accompany posts and web content.
• Develop social media and web strategy
• Partner with internal leaders and stakeholders for content including blog posts, project updates, technical capability updates, etc.
• Maintain viable pipeline of projects when working with multiple stakeholders
• Apply design principles including alignment, spacing, hierarchy, and color to produce cohesive and polished visuals.
• Collaborate with the Director of Communications and internal stakeholders to ensure all content supports intended outcomes such as brand awareness, recruitment, and engagement.
• Proofread all materials to ensure grammatical accuracy, clarity, and adherence to brand standards.
• Track and analyze performance using analytics tools such as Google Analytics, Meta Business Suite, and LinkedIn Analytics
• Recommend adjustments based on performance insights to improve engagement and effectiveness.
• Support integration of web and social media content for future mergers and acquisitions.

Benefits

• Full time employees receive a well rounded benefit package including access to our company sponsored Medical (including an HSA High Deductible option), Dental, Vision, FSA, and Supplemental Life Insurance plans.
• We also offer 100% company paid Life Insurance, Short Term Disability, and Long Term Disability coverage.
• Employees are eligible to participate in our company 401k plan with up to a 4% match.
• Additionally, employees also receive paid vacation time, paid sick time, and 11 paid holidays and are able to participate in employee ownership options.
• MacKay Sposito pays for expenses associated with licensure as well as annual profit sharing bonuses.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 101-250 employees