Web Content Specialist (Webflow & Shopify)

Boombit • San Jose, CA

37d • Remote

About The Position

We are looking for a Web Content Specialist with a strong foundation in Webflow and Shopify, passionate about transforming creative concepts into engaging digital experiences. You will play a pivotal role in building and maintaining websites and eCommerce platforms while ensuring visual polish, brand consistency, and technical performance. This is a remote role ideal for candidates fluent in English and Spanish with a keen eye for UI/UX and content integrity.

Requirements

• 4+ years of hands-on experience creating websites with Webflow and Shopify.
• Experience managing eCommerce content (products, collections, promotions) in Shopify.
• Proven ability to build and test proof-of-concept prototypes, integrate CMS-based components, and perform root-cause analysis of authoring, rendering, or content delivery issues.
• Proficiency in HTML, CSS, and JavaScript for UI adjustments.
• Strong design eye and ability to execute responsive, polished layouts.
• Advanced use of Figma and/or Adobe XD for UI design collaboration.
• Familiarity with Adobe Creative Suite for asset optimization.
• Experience optimizing websites for speed, SEO, and mobile-first performance.
• Understanding of WCAG accessibility standards.
• Solid QA, testing, and debugging abilities across browsers and devices.
• Background working in agile workflows (Scrum/Kanban) with tools like Jira, Asana, ClickUp.
• Excellent communication skills, with the capacity to clearly document authoring standards and provide guidance to business users.
• Strong communication, documentation, and cross-functional collaboration in both English and Spanish.
• Bachelor’s degree in Web Design, Visual Communication, Computer Science, or a related field

Nice To Haves

• Webflow Expert Certification or advanced Webflow University training
• Shopify experience including theme customization or metafield configuration
• Experience with Webflow CMS API, Lottie animations, or JavaScript embeds
• Familiarity with tools like Zapier, Make, Airtable for CMS/data automation
• Knowledge of version control (Git) for design-development collaboration
• Experience with multilingual websites and localization workflows
• Proficiency in tools like Google Analytics, Hotjar for design optimization

Responsibilities

• Build and maintain high-impact, responsive websites using Webflow and Shopify.
• Upload, edit, and manage product pages, collections, and assets in Shopify.
• Ensure visual consistency and content accuracy across pages, languages, and devices.
• Collaborate with content creators to review product descriptions, media assets, and brand alignment.
• Customize sections and components in Webflow and Shopify to meet design and UX specs.
• Optimize websites for performance, SEO, and accessibility (Core Web Vitals, Lighthouse).
• Implement minor frontend fixes using HTML, CSS, and JavaScript.
• Lead QA, quality control, and content governance processes across platforms.
• Manage templates, content blocks, and CMS workflows.
• Maintain and update existing websites with new features, campaigns, or content.
• Ensure cross-browser/device compatibility and WCAG compliance.
• Analyze site metrics and propose performance or usability improvements.
• Stay updated on Webflow and Shopify trends, features, and integrations.
• Collaborate with clients and internal teams to translate creative briefs into functional outcomes.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 51-100 employees