Web Content Analyst

Federal Reserve Bank of PhiladelphiaCleveland, OH
Onsite

About The Position

In this role, you will be responsible for formatting and publishing content—such as articles, videos, and economic research publications—to the Bank's internal and external websites. You will be translating stakeholder requirements and wireframes into high-quality webpages while also managing the day-to-day staging, formatting, and publishing of all content (text, images, video) within the Content Management System - CMS (Sitecore/WordPress). You’ll ensure that content follows UX, GEO, and SEO best practices. The ideal candidate is tech-savvy with coding skills (HTML/CSS/JS), hands-on experience with website content, and has an eye for design, user experience, and content accuracy.

Requirements

  • Proficiency in HTML5, CSS3, and basic JavaScript for front-end web development.
  • Hands-on experience with Sitecore.
  • Strong debugging skills and familiarity with browser developer tools.
  • Exceptional proofreading and organizational skills, with a focus on accuracy.
  • Understanding of responsive design principles and cross-browser compatibility.
  • Experience with analytics tools (e.g., Google Analytics, Semrush).
  • Knowledge of domain, regulations, procedures and practices of a specific discipline and/or business line
  • Experience with Agile development methodologies
  • Understanding of content marketing principles
  • Experience with search engine optimization (SEO).
  • Analytical skills
  • Verbal and written communication skills
  • Technical skills in applicable technologies such as CSS, HTML, SiteCore.

Nice To Haves

  • Experience with WordPress is a plus.
  • Technical skills in CRM (Ex. Salesforce), visualization tools, and data analytics and reporting are a plus.
  • Front-end web developer capabilities, including ability to build new components in a Content Management System, is a plus.

Responsibilities

  • Build, update, and publish webpages using Sitecore and WordPress CMS platforms.
  • Write clean, semantic HTML and CSS, and troubleshoot layout or styling issues across browsers and devices.
  • Debug and resolve front-end issues quickly, ensuring smooth user experiences
  • Act as a liaison with developers and product owner, regarding CMS and website requirements, identifying bugs and requesting problem resolution.
  • Collaborate directly with business teams or stakeholders to gather requirements, analyze customer business needs and bring concepts to life.
  • Apply web content and user experience best practices.
  • Maintain consistent branding and design standards.
  • Implement GEO/SEO best practices, including meta tags, keyword and image optimization.
  • Test and validate pages before publishing to ensure accuracy and functionality.
  • Manage embargoed and critical scheduled publishes.
  • Oversee proper CMS workflow usage to meet compliance expectations and mitigate risk.
  • Performs other duties as assigned or requested.

Benefits

  • Benefits to support overall health and financial security.
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