Web Administrator- Store Merchant

Lee Valley ToolsOttawa, ON
CA$40,000 - CA$48,000Onsite

About The Position

The Web Administrator – Store Merchant is a junior-level e-commerce professional responsible for the daily management, merchandising, and optimization of the company's Amazon storefront. This role plays a critical part in ensuring that product listings are accurate, content remains current, promotions are executed effectively, and the overall storefront experience supports customer engagement and sales growth. Working closely with the Web Marketing, Product, and cross-functional teams, the Web Administrator will manage product content, coordinate storefront updates, monitor performance metrics, and identify opportunities to improve product discoverability, merchandising effectiveness, and conversion within the Amazon marketplace.

Requirements

  • 1–2 years of experience in e-commerce, digital merchandising, website administration, retail, or a related field.
  • Strong attention to detail and excellent organizational skills.
  • Comfortable working with spreadsheets and content management systems.
  • Strong written communication skills with an eye for accuracy and consistency.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Analytical mindset with an interest in improving online customer experiences.

Nice To Haves

  • Post-secondary education in Marketing, Business, E-commerce, Digital Media, or a related discipline is considered an asset.
  • Experience with Amazon Seller Central or Vendor Central is considered an asset but is not required.
  • Experience with digital merchandising, SEO, or product information management systems is an asset.

Responsibilities

  • Maintain and optimize product listings, including titles, ensuring accurate and compelling titles, descriptions, images, A+ content, and product attributes to maximize visibility and conversion.
  • Execute merchandising updates across the Amazon storefront, including collections, categories, and promotional placements.
  • Ensure product information, pricing, inventory status, and content are accurate and current.
  • Monitor Amazon storefront performance and identify opportunities to improve conversion, discoverability, and customer experience.
  • Perform routine quality assurance to identify and resolve content issues, broken assets, or merchandising inconsistencies.
  • Collaborate with internal teams to coordinate product launches, content updates, and promotional activities.
  • Assist in maintaining brand standards and ensuring all content aligns with company guidelines.
  • Generate basic reports and provide insights on storefront performance and merchandising initiatives.
  • Stay informed of Amazon platform updates, merchandising best practices, and emerging e-commerce trends.

Benefits

  • A competitive compensation program, including base salary, comprehensive health and dental benefits, and a matching group retirement savings plan.
  • Paid vacation and sick leave to support your well-being and work-life balance.
  • A generous Lee Valley employee discount.
  • A supportive, family-oriented environment that encourages learning, growth, and long-term development.
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