VP, Product & Design
About The Position
The VP (Vice President), Product & Design will lead product experience and roadmap development across the NFL’s portfolio of digital products and platforms, translating vision and strategy into scalable execution. As a key member of the Global Digital Fan Engagement leadership team, this executive will lead Product and Design functions responsible for creating world-class fan experiences across web, mobile, connected television (CTV), identity, subscription, and viewing platforms. Working in close partnership with Strategy & Growth, Technology, Content, Marketing, Business Operations, and other key departments across the NFL, the VP, Product & Design will translate business priorities into product roadmaps and deliver experiences that deepen fan engagement, improve experience quality, and support the NFL's long-term strategic priorities. This role requires an experienced and dynamic product executive capable of leading organizational evolution, establishing product management excellence, and building a high-performing team within a complex and highly visible media ecosystem.
Requirements
- 15+ years of product management experience, including leadership roles in digital media, streaming, sports, technology, or subscription-based businesses
- Experience leading product organizations responsible for large-scale consumer digital platforms
- Demonstrated success delivering complex product roadmaps that drive measurable business outcomes
- Experience leading cross-functional teams within highly matrixed environments
- Strong understanding of digital consumer experiences, content ecosystems, subscription products, and engagement platforms
- Experience leading Product, UX/UI, Design, or adjacent digital experience functions
- Proven track record collaboratively shaping and delivering product roadmaps that drive business outcomes across large-scale consumer digital platforms
- Demonstrated success delivering product roadmaps that support acquisition, engagement, retention, and monetization objectives within DTC or subscription-led businesses
- Strong commercial acumen with the ability to collaborate effectively with Strategy leaders on revenue, customer value, and growth opportunities
- Strong experience operating in complex organizations and aligning cross-functional teams to deliver solutions that meet both business objectives and fan needs
- Executive communicator capable of translating priorities, risks, tradeoffs, and performance into clear narratives tied to business goals
- Strong product judgment, creative instincts, and operational discipline, with a passion for delivering exceptional consumer experiences
Responsibilities
- Own the product roadmap for the NFL’s fan-facing product portfolio across web, app, CTV, identity, and subscription experiences
- Partner with Strategy & Growth to translate enterprise priorities and agreed business objectives into product roadmap decisions, prioritization, sequencing, and execution plans
- Lead short-term, seasonal, and multi-year product roadmap planning and sequencing, aligned to the broader long-range business plan and agreed investment priorities
- Establish product management practices that improve prioritization, execution quality, and organizational alignment
- Hold end-to-end accountability for product roadmap execution, sequencing, delivery excellence, experience quality, product operating cadence, and post-launch value optimization across the digital portfolio
- Translate agreed strategic priorities into delivered product outcomes that support business goals
- Partner with Strategy & Growth to define KPI frameworks, measurement processes, and post-launch evaluation methodologies
- Drive a culture of continuous improvement through experimentation, learning, and iteration
- Lead the Product and Design organizations responsible for creating engaging and intuitive fan experiences
- Establish experience standards and design principles across content discovery, viewing, personalization, subscription, and engagement journeys
- Ensure consistency and quality across all fan-facing experiences
- Partner with Technology to align product roadmaps with technical feasibility, platform architecture, capacity management, and release planning
- Partner with Strategy & Growth to translate agreed business objectives, priority fan segments, value propositions, and desired outcomes into product experiences
- Partner with Content and Marketing to ensure product experiences, content value, and marketing execution reinforce the broader strategy
- Build strong executive partnerships that improve decision making and organizational coordination
- Communicate tradeoffs, risks, dependencies, and recommendations to senior leadership
- Lead and develop a high-performing Product and Design organization
- Build team capabilities through coaching, succession planning, and talent development
- Foster a culture of accountability, collaboration, and product excellence
Benefits
- Comprehensive benefits offerings
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
