VP, Product and Digital

Columbia BankFair Lawn, NJ
2dHybrid

About The Position

The VP of Product and Digital for Columbia Bank will be responsible for defining, delivering, and scaling Columbia Bank’s product and digital strategy across the Bank. This role encompasses leading a team that shapes the strategic direction and capabilities of digital channels and key banking products, ensuring a seamless, customer-centric experience that drives revenue and deposit growth. This person will collaborate with cross-functional teams to create innovative solutions that meet customer needs and elevate the brand

Requirements

  • Bachelor’s degree.
  • Minimum of 7+ years of experience in product management, with a focus on digital channels and customer-facing products.
  • Experience working with vendors.
  • Proven track record of successfully launching and managing digital products in the e-commerce, or financial services industries.
  • Attention to detail and ability to manage multiple tasks and priorities simultaneously is critical for success.
  • Strong analytical skills with the ability to leverage data to drive decisions and product enhancements.
  • Exceptional communication and interpersonal skills, with a demonstrated ability to collaborate effectively across teams and levels.
  • Familiarity with Product Management, eCommerce, Marketing.
  • Passion for building something new, working across boundaries to implement change and helping others succeed.

Nice To Haves

  • Higher level education such as a Master’s degree, PHD, or certification is desirable.
  • Familiarity/Experience with Agile build methodologies preferred.

Responsibilities

  • Own the product roadmap and recommendations for assigned digital products, ensuring alignment with the Bank’s strategic priorities.
  • Manage relationships with key digital vendors to ensure functionality is maximized and best-in-class customer experience is delivered.
  • Define and maintain a clear consumer and commercial deposit product strategy and roadmap covering the full product lifecycle.
  • Maintain a clear understanding of market dynamics and client insights to define product trends and inform the product vision and strategy including specific product developments.
  • Develop new products and product changes iteratively and continuously together with cross-functional team members.
  • Explore and research alternative/non-traditional product lines and fintech options with the potential to generate revenue and or deposit growth.
  • Establish and monitor product performance metrics.
  • Partner with key support groups such as Business Intelligence, Finance, Deposit Operations and Client Experience to deploy actionable insights.
  • Communicate product insights and updates to senior leadership and key stakeholders, ensuring alignment and support across the organization.
  • Partner closely with Technology, Operations, CX, and Risk to ensure solutions are executed, secure, compliant, and operationally sound.
  • Support product mapping and alignment for potential bank acquisitions.
  • Support the 1st SVP of Product and Digital in key strategic decisions and execution.
  • Lead a team of product specialists and cover all responsibilities of a manager from hiring, performance management, and skill-based coaching.

Benefits

  • Medical, Dental, Vision and Rx which are contributory.
  • Bonus programs.
  • Employee Stock Option Program (ESOP).
  • Life Insurance, Long Term Disability and Accidental Death and Dismemberment (LTD&AD&D).
  • Paid Time Off (PTO) which includes Personal and Vacation Time.
  • Paid Sick Time.
  • Bank Holidays.
  • Employees may participate in the 401k program.
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