VP of Product Growth

Ideagen•Fort Lauderdale, FL

19h•Hybrid

About The Position

We are seeking a commercially driven Vice President of Product Growth to accelerate market penetration and revenue expansion across a portfolio of industry‑leading EHSQ, Quality, and GRC SaaS solutions. This role owns product go‑to‑market strategy and growth initiatives across NORAM, with a clear mandate to drive measurable business outcomes through product‑led expansion. As VP of Product Growth, you will operate at the intersection of product strategy and commercial execution. Working as a peer to Product Management leadership, you will define how products are positioned, packaged, launched, and scaled in the market. You will translate product capabilities into compelling value propositions that drive adoption, expansion, and long‑term customer value. About Ideagen Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that's always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs. We’re building a future-ready team, and AI is part of how we work smarter. If you're curious, adaptable and open to using AI to improve how you work, you’ll thrive at Ideagen! What is next? If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps. To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at [email protected] . All matters will be treated with strict confidence.

Requirements

Senior B2B SaaS experience in product growth, product marketing, or product management
Proven success scaling multi‑product or platform‑based software businesses
Strong understanding of SaaS economics, pricing, and portfolio strategy
Experience in regulated or compliance‑driven markets preferred
Ability to lead through influence in complex, cross‑functional environments

Responsibilities

Develop and execute product‑led growth strategies to increase market penetration and account expansion
Identify and prioritise growth opportunities across new use cases, verticals, and adjacent markets
Design portfolio expansion strategies, including bundling and cross‑sell motions
Own growth metrics including adoption, expansion revenue, bundle attach rates, and portfolio penetration
Own end‑to-end go‑to-market strategy across NORAM
Lead product launches, including positioning, messaging, and enablement
Build scalable GTM playbooks aligned to customer needs and buying behaviours
Define clear product positioning and competitive differentiation
Design pricing, packaging, and bundling strategies that drive adoption and revenue growth
Enable Sales and Customer Success with product messaging, sales plays, and value frameworks