VP of Marketing

Aryon SecurityNew Hampshire, OH
Hybrid

About The Position

We’re looking for a builder who loves to create, execute and experiment. A person who enjoys rolling up their sleeves, testing bold ideas, and working closely with GTM teams to deliver measurable outcomes. In your role as Aryon's VP of Marketing, you'll oversee our marketing strategy end-to-end while actively participating in hands-on execution. This position can be based in either Israel or the US.

Requirements

  • At least 8 years of experience, including 2–4 years in cybersecurity (a must).
  • Proven experience marketing cybersecurity products (a must).
  • Proven experience in senior marketing leadership roles, such as VP of Marketing or Head of Marketing.
  • Strong inbound marketing experience (demand gen and lead gen)
  • Proven experience with building B2B funnels and pipeline generation.
  • Expertise building outbound motions
  • Ability to work with technical teams and cybersecurity researchers.
  • Strong ownership, execution mindset, and analytical thinking.
  • Excellent English (written and spoken).

Nice To Haves

  • Experience managing a small marketing team- advantage.
  • Startup experience (early-stage)- strong advantage.
  • Technical background- advantage.

Responsibilities

  • Own, develop, and execute Aryon’s pipeline creation strategy across multiple growth channels including field marketing, paid, organic, and partner marketing.
  • Own brand, messaging, and positioning in the cybersecurity market in collaboration with the company's leadership.
  • Shape and lead content strategy including creation: guides, blogs, PR, thought leadership, case studies, webinars, Linkedin.
  • Product Marketing: Translate complex technical content into clear, customer value and differentiated market positioning across multiple industries and buyer personas.
  • Own the company’s Customer Marketing strategy.
  • Hire, manage, and lead a team over time.
  • Represent Aryon globally when required (conferences, customers, etc.)
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