VP of Marketing

Micas Networks•San Jose, CA

2d•Onsite

About The Position

Micas is seeking a VP of Marketing to drive our brand’s growth and market presence. The VP of Marketing will lead the company’s marketing strategies, customer engagement, and revenue growth. You will drive branding, PR, event activations, lead generation, website/content/social, and sales/channel enablement. The role requires a well-rounded marketer eager to both set strategy and roll up their sleeves. Success will require data-driven decision making, scrappiness, and intent focus on ROI.

Requirements

10+ years of product, sales, and/or marketing experience in the data center infrastructure industry, networking hardware experience a plus
Solid understanding of the technologies, product, players, and trends in the AI accelerator ecosystem, AI infrastructure, open networking, and hyperscale data centers
Comfortable in a fast-paced environment and adept at creating focus, clarity, and impact out of a myriad of sometimes competing opportunities
Ability to work on-site at least four days a week in our company headquarter in San Jose, CA.
Must be a high-energy doer

Responsibilities

Define and execute a comprehensive, ROI-driven marketing strategy aligned with company revenue targets and growth objectives.
Own the Micas brand — ensuring positioning, messaging, and visual identity are consistent across all channels and reflective of company goals.
Monitor market trends and competitive dynamics to identify new business opportunities and inform product positioning.
Build and manage a pipeline of marketing-qualified leads that directly supports Sales and BD revenue goals.
Partner with Product, R&D, and Sales to develop compelling messaging, sales collateral, and training materials that enable the sales team and channel partners to win.
Oversee the company's web presence, ensuring products and solutions are clearly showcased and optimized for discovery.
Create and curate high-quality content across web, social, and owned media channels.
Plan and execute targeted, high-impact trade show and event activations that maximize brand visibility within budget.
Manage the company's public relations efforts, including press releases and media engagement.
Cultivate strategic relationships with key partners (e.g., Broadcom) to unlock co-marketing opportunities that amplify reach and optimize spend.
Build engagement with director- and C-level contacts at target accounts to generate new pipeline opportunities.
Conduct market training and awareness programs to broaden product adoption across the customer base.