VP of Marketing

DevRev•Palo Alto, CA

19d•$260,000 - $360,000•Onsite

About The Position

At DevRev, we’re building the future of work with Computer – your AI teammate. Computer is not just another tool. It’s built on the belief that the future of work should be about genuine human connection and collaboration – not piling on more apps. Computer is the best kind of teammate: it amplifies your strengths, takes repetition and frustration out of your day, and gives you more time and energy to do your best work. How? Easy: it’s the only platform capable of… Complete data unification Most AI products focus on either structured data (like CRM records and support tickets), or unstructured data (like documents and emails). Computer AirSync connects everything, unifying all your data sources (like Google Workspace, Jira, Notion) into one AI-ready source of truth: Computer Memory. Powerful search, reasoning, and action Once connected to all your tools and apps, Computer is embedded in your full business context. It can find and summarize, sure. Even more impressive: it offers employees insights, strategic and proactive suggestions, plus powerful agentic actions. Extensions for your teams and customers Computer doesn’t make you choose between new software and old. Its AI-native platform lets you extend existing tools with sophisticated apps and agents. So your teams – and your customers – can take action, seamlessly. These agents work alongside you: updating workflows, coordinating across teams, and syncing back to your systems. This isn’t just software. Computer brings people back together, breaking down silos and ushering in the future of teamwork, through human-AI collaboration. Stop managing software. Stop wasting time. Start solving bigger problems, building better products, and making your customers happier. We call this Team Intelligence. It’s why DevRev exists. Trusted by global companies across multiple industries, DevRev is backed by Khosla Ventures and Mayfield, with $150M+ raised. We are 650+ people, across eight global offices. About the role The product is real. Customers are using it. But the market is early, noisy, and crowded with claims. We’re hiring a VP of Marketing to lead Brand, Product Marketing, and Demand Generation to lead us through our next stage of growth. This role leads across multiple marketing work-streams, Brand, PMM, and demand gen, but simply put it needs to deliver on the following outcomes: Building awareness and understanding with the right audiences Given the breadth of the product’s capabilities, ensure we correctly position and convey Computer’s value across a range of regions, segments, use cases. By turning a technically deep platform into a clear, compelling, and scalable market narrative. We are a global team, this requires leadership to travel to mentor and coach, and leverage asynchronous communication opportunities to provide feedback. The best and most successful are hands on, great evaluators of craftsmanship, and simply know what good looks like. You need taste. We expect this leader to bring real opinion about what good positioning looks like, what a sharp launch sounds like, whether a piece of messaging is actually saying something or just filling space. The team executes with clarity only after someone has set the standard. That’s you. You don’t own creative execution. Our creative organization owns how the brand looks, feels, and shows up visually. You own what it says and where and need to be able to both trust and partner with creative to bring it to life. Marketing here needs to operate as an equal peer to Sales, Product, Design, and Engineering; not a support function. You’ll need the conviction to hold a position, the rigor to back it with evidence, and the resilience to keep going when the strategy gets debated. If you need a pre-decided playbook handed to you, this isn’t the environment. You'll own: The strategic narrative The product positioning The growth system The connection between story, distribution, and results You’ll work alongside strong peers: A creative organization that owns brand craft and expression A field marketing team that drives major events with customers and prospects A product and design organization deeply invested in product capabilities and experience Your job is not to run every lever directly. Your job is to ensure all the levers move in the same direction. Outcomes: The story becomes easy to repeat Sales can explain the product in one clear arc Customers can describe the value to their peers Analysts and partners use our language, not their own The narrative compounds instead of resetting each quarter Growth becomes a system Demand, field, and product marketing reinforce the same story We know which messages convert and why Learnings flow back into positioning and launches Marketing becomes a feedback loop, that compounds across product, GTM, and channels

Requirements

A narrative architect: You can take a complex platform and produce a story the market can understand, repeat, and trust.
A systems thinker: You connect positioning, campaigns, field, and sales into a coherent growth engine.
An AI-native operator: You actively use AI in your own workflows and expect your team to do the same. You see AI as an opportunity that presents a new way to run marketing itself.
A maker before a manager: You can write sharp positioning yourself. You set the bar through your own thinking.
A trusted cross-functional partner: You work comfortably with Product, Design, Sales, and Customer Success, and you win arguments with clarity and data.
VP or senior director-level marketing leader at a design-forward, product-led B2B company
Experience shaping positioning in an emerging or undefined category
Deep background in product marketing, with exposure to brand and demand
Familiarity with AI products that touch lines of business or developers
Experience through a meaningful growth inflection
Bay Area–based and excited to work in office 3x a week

Responsibilities

Own the strategic narrative
Define positioning, competitive framing, and messaging architecture
Ensure one coherent story across regions, channels, and personas
Partner with Product and Design on how capabilities are introduced
Lead an AI-native marketing organization
Apply AI tools and agents to research, content creation, experimentation, and analysis
Build faster iteration loops between messaging, campaigns, and sales outcomes
Treat marketing as a system that learns continuously
Build the growth engine
Own demand generation strategy and performance
Align demand, field, and product marketing around shared priorities
Connect story → distribution → measurement → iteration
Partner across the company
Work closely with Sales to pressure-test the narrative
Bring market signal back into product strategy
Operate as a peer to Product, Design, Engineering, and Sales leadership