VP New Business Development

SPARPittsburgh, PA
11dRemote

About The Position

SPAR is seeking a dynamic and strategic Vice President of New Business Development to lead the commercial growth of our U.S. business. This executive will architect and execute a high-performing, outbound-driven sales engine that generates new revenue and secures long-term partnerships across retail, CPG, and emerging markets. If you excel at building pipelines from the ground up, crafting high-impact presentations, and closing enterprise-level opportunities—while collaborating across a fast-moving organization, this is a high-visibility role where you will make a measurable impact. This is a high-impact, executive-level role where you will shape growth strategy, influence national partnerships, and develop innovative, tech-enabled retail solutions. You’ll collaborate with high-performing teams and lead initiatives that directly accelerate SPAR’s market expansion.

Requirements

  • Bachelor’s degree required (equivalent experience may be considered).
  • 10+ years of B2B sales leadership in CPG, retail services, merchandising, 3PL, or outsourced field operations.
  • Exceptional PowerPoint and presentation design expertise (advanced proficiency required).
  • Strong communication, writing, and public-speaking skills.
  • Proficiency in Excel, Word, and CRM systems (HubSpot, Salesforce, or similar).
  • Proven ability to lead complex enterprise sales cycles involving multiple stakeholders.
  • Hunter mentality with strong command of prospecting tools, online research platforms, and sales enablement technology.
  • Strong negotiation, problem-solving, and cross-functional collaboration skills.
  • Demonstrated success building outbound sales functions and closing enterprise-level accounts.
  • Experience leading RFP responses and developing executive-quality proposals.

Responsibilities

  • Develop and execute a structured outbound strategy targeting CPG, retail, and high-growth verticals nationwide.
  • Build high-quality prospect lists using industry intelligence, networks, events, and advanced prospecting technology.
  • Drive consistent outreach rhythms (calls, sequences, LinkedIn, events, and executive networking).
  • Own U.S. new business revenue targets, ensuring quality and velocity of pipeline generation.
  • Lead discovery, solution design, pricing, proposal development, and negotiations.
  • Partner with Operations, Finance, Technology, and Marketing to validate the feasibility and accuracy of proposals.
  • Create polished, executive-ready PowerPoint presentations with mastery in deck structure, formatting, layout, and visual storytelling.
  • Align outbound campaigns, messaging, and lead-generation activities with Marketing.
  • Contribute thought leadership to SPAR’s long-term U.S. growth strategy.

Benefits

  • Competitive Pay – based on experience
  • Benefits – Medical, Dental, Vision, Life Insurance
  • 401(k) with Roth option
  • Generous Paid Time Off
  • Career Development & Training
  • Tuition Reimbursement

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What This Job Offers

Job Type

Full-time

Career Level

Executive

Number of Employees

5,001-10,000 employees

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