VP, Creative

Cramer Production Company, Inc.•Norwood, MA

2d•Onsite

About The Position

Cramer is seeking a VP, Creative to lead high-impact brand experiences that captivate audiences and drive measurable results. This role involves working closely with creative, strategy, account, production, and technology teams to push ideas from concept through execution across experiential, live events, and integrated marketing campaigns. The focus will be on events and experiential clients, with the expectation of having the range to take big ideas further. The ideal candidate is a creative visionary who thrives at the intersection of strategy, creativity, and engineering, and is equally comfortable concepting big brand moments as they are rolling up their sleeves to ensure execution.

Requirements

8-12 years of experience in creative roles within experiential, events, or advertising.
At least a few years of experience at the creative director level.
A portfolio that demonstrates strong conceptual thinking, experiential design, and integrated storytelling.
Proven ability to present and sell ideas to senior clients and internal stakeholders.
Collaborative, low-ego working style.
Comfort operating in a fast-paced, multi-stakeholder environment.
Genuine curiosity about emerging technologies and their application in live and digital experiences.

Nice To Haves

The opportunity to take on direct reports and expand people management scope as the role grows.
Experience with generative AI, real-time production, volume stages, and digital studio innovation.

Responsibilities

Lead high-impact brand experiences that captivate audiences and drive measurable results.
Push ideas from concept through execution across experiential, live events, and integrated marketing campaigns.
Set the creative standard and push the work to be better.
Bring a room along with you to elevate creative concepts.
Work closely with account directors and executive producers to ensure creative vision and brand strategy are aligned.
Present and sell ideas to senior clients with confidence and warmth.
Bring clients into the creative process.
Stay curious about industry trends and emerging technologies (generative AI, real-time production, volume stages, digital studio innovation) and experiment with their application.
Contribute to pitches and new business efforts by conceptualizing ideas and shaping narratives.
Maintain a high standard for quality and craft, sweating the details to elevate work.
Operate in a fast-paced, multi-stakeholder environment.
Collaborate with internal teams to make the work and the people around you better.