VP, Client Leadership

WPP Media•Toronto, ON

1d•Hybrid

About The Position

As a key part of the business, the VP, Client Leadership is responsible for overall management of the client relationship, the strategic direction of the business and the development of the account team. The VP effectively leverages experience, knowledge and strong digital acumen to push innovative thinking and set challenging team goals and objectives balancing client, company and team needs. This position will have day-to-day relationships with senior client leaders and serves as the key contact for partner agencies.

Requirements

12+ years of media agency experience
Deep expertise in digital strategy, channel planning, and performance optimization across Search, Social, SEO, eCommerce, and Programmatic
Proven ability to lead senior client relationships
Define business goals
Deliver data-driven strategies that drive measurable outcomes and long-term growth
Strong analytical and problem-solving skills
Experience leveraging performance data, KPIs, and testing frameworks to inform strategic direction and optimize results
Demonstrated experience managing P&L, forecasting budgets, and improving account profitability and revenue performance
Strong track record of leading high-performing teams, including coaching, mentoring, and developing talent while ensuring high-quality output and operational efficiency
Deep understanding of media and marketing trends
Ability to adapt to change and identify new opportunities for growth and innovation

Nice To Haves

Excellent verbal, written, and presentation skills, with the ability to influence senior stakeholders and represent the organization externally.

Responsibilities

Overall management of the client relationship
Strategic direction of the business
Development of the account team
Leveraging experience, knowledge and strong digital acumen to push innovative thinking
Setting challenging team goals and objectives balancing client, company and team needs
Day-to-day relationships with senior client leaders
Serving as the key contact for partner agencies
Overseeing end-to-end campaign strategy and execution, including audience targeting, optimization, and innovation across channels
Leading complex, cross-functional teams and managing integrated workstreams across internal and external stakeholders