Intern

Visit SLO CAL•San Luis Obispo, CA

1d•Onsite

About The Position

Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for San Luis Obispo County. Its mission is to “inspire travel and foster our unique experiences to create life-long ambassadors and economic growth for SLO CAL.” The organization's goal is to promote and improve San Luis Obispo County through marketing, advertising, communication, engagement, public relations, advocacy, group sales, promotions, events, and sponsorship, branding the region as a choice destination for regional, national, and international travelers alike. Visit SLO CAL works in partnership with tourism industry-related businesses including lodging properties, restaurants, wineries, breweries, activities, local community destination marketing organizations, and the state tourism organization, Visit California, to create a unified marketing approach that promotes the culinary, coastal, and cultural assets of the county. Visit SLO CAL is looking for two motivated interns to assist an exceptional destination marketing and management team. Interns will be responsible for assisting the organization in the implementation of its marketing plan and overall business development. This will include communications and research, among other operational duties. Qualified candidates possess strong creative skills and a substantial interest in marketing and/or tourism.

Requirements

Concurrently pursuing degree in marketing, tourism, or related field
Exceptional interpersonal communication
Problem solving skills and ability to propose and direct successful solutions
Strong communication skills (oral and written)
Professionalism when engaging with partners & stakeholders
Valid driver’s license and personal vehicle for business assignments
Ability to work a minimum of 20 hours a week during business hours (M-F, 8:30am - 5pm; (some flexibility allotted)
Must be a college student (or graduated within the previous 2 quarters) in San Luis Obispo County to be eligible for this internship
Must be available for the entire 8.5 week period (exception for a few days off, but nothing longer than 4 days, aside from holidays)

Nice To Haves

Proficiency in Microsoft Office Suite
Passion for Visit SLO CAL’s mission
Ability to work independently and as part of a team
Professional, positive, and confident attitude

Responsibilities

Build out partner profiles with new information gathered
Communicate appropriate issues up to management
Assist in marketing activations, event productions and trade show opportunities
Assist staff with implementation of new projects and facilitate additional responsibilities as requested
Assist in designing and finalizing swag items, event décor and gathering donations from local partners
Assist with delivery of marketing collateral delivery across our county
Assist with running errands on behalf of the company throughout the county
Assist community engagement team in gathering information for countywide destination management initiatives
Find partner profiles that need development and communicate with partner engagement manager and marketing operations specialists on information needed
Other research projects as requested
Review and edit SLOCAL.com with seasonal imagery, events, promotions and other content as needed
Write and assist in social content, as needed
Update and pull reports from customer relationship management system (CRM), as needed