Village Director of Leasing

Campus Living Villages•Tyler, TX

About The Position

The Village Director of Leasing is responsible for developing and implementing marketing plans to achieve 100% leasing and occupancy. This role involves understanding market trends, managing prospective resident databases, coordinating marketing efforts, and building relationships with campus departments and business partners. The Director also oversees leasing activities, conducts sales presentations, and trains staff on marketing and leasing initiatives. A key aspect of the role is maintaining and updating website and social media content, as well as compiling required reports.

Requirements

Proficiency in Microsoft Office programs.
Proficiency in StarRez.
Ability to learn and maximize software.
Ability to effectively train team members.
Strong understanding of Social Media marketing campaigns.
Three (3) years of management experience required.

Nice To Haves

Three (3) years of full-time professional experience in multi-family housing or privatized student housing marketing & leasing preferred.
Two (2) full years of supervisory experience preferred.

Responsibilities

Understand ground lease compliance guidelines and obligations for marketing and occupancy.
Analyze competition and market for sales increase.
Create, write, and implement Village marketing plans.
Implement aggressive marketing techniques to achieve 100% closing ratio and 100% leasing.
Coordinate the maintenance of a prospective resident database (StarRez).
Coordinate marketing mailings to prospective residents.
Analyze and interpret traffic demographics and respond to market trends.
Participate in and conduct market competition surveys.
Develop relationships with campus departments and business partners/co-vending opportunities.
Present programs and set up displays at University functions.
Maintain and update information on social media outlets.
Maintain and update website content management system with property information, specials, and rates.
Compile and submit all required CLV reports.
Maintain traffic logs of tours, telephone calls, and information requests.
Conduct effective sales presentations and personalized sales tours.
Respond to leasing information requests from campus departments.
Conduct or supervise follow-up techniques on every prospect.
Develop and maintain relationships with customers to improve occupancy.
Monitor and react to weekly occupancy and leasing reports and statistics.
Train professional and student staff in marketing/leasing initiatives.
Execute designs and interpret model display unit per CLV brand guidelines.