Video Producer & Creator

INSTALILY.AI•New York, NY
•$95,000 - $120,000•Hybrid

About The Position

InstaLILY is an AI products and infrastructure company that puts execution at the frontier of enterprise AI. That work begins with Lily™, the world's first AI Forward Deployed Engineer, which learns how a business works, builds the software it needs, and goes live in days. It does not leave when the work ships; it stays and keeps the software working as the business changes. Lily runs wherever the work happens, in the cloud, on-premise, or at the edge, through InstaLILY's Small Data Center, built with NVIDIA technology. Founded in 2023 by Amit Shah and Sumantro Das, InstaLILY has raised nearly $100 million from Energize Capital, Insight Partners, and Home Depot Ventures. Headquartered in New York, with offices in San Francisco, London, and Toronto, InstaLILY serves leading companies across construction, industrial distribution, logistics, healthcare, and other operationally intensive industries. The company has experienced significant growth, with revenue growing 5x over the past year, and Lily has driven over $200M in new annual sales for a single customer. They serve major operators like SRS Distribution, United Rentals, and Henry Schein, and collaborate with the Google DeepMind and NVIDIA ecosystems. InstaLILY operates with a philosophy of small teams, real ownership, clear problems, direct customer access, and the freedom to ship. Their code runs in live production systems within large operations, allowing employees to see their direct impact. The company culture is built on three principles: Customers, Culture, and Code.

Requirements

  • 4+ years of professional video production experience (in-house, agency, or freelance).
  • A strong portfolio showcasing video work, including an interview/customer story, a short-form social cut, and a personal project.
  • Ability to direct individuals who have no prior on-camera experience, such as nervous warehouse managers or engineers who use jargon.
  • Demonstrated ability to generate original video ideas and articulate opinions on effective video strategies.
  • Full-stack production skills, including on-location camera and lighting, audio capture in challenging environments, and proficiency in editing software (Premiere or Resolve).
  • Strong storytelling instinct, with the ability to identify key moments in interviews and capture authentic dialogue.
  • Comfort working on location in active industrial environments like warehouses or job sites, minimizing disruption.
  • Versatility to produce both polished films and vertical clips shot on mobile devices.
  • Proficiency in using AI tools for production tasks such as transcription, rough cuts, generative b-roll, and voice generation, with a clear understanding of their benefits and drawbacks.
  • Willingness to travel approximately 25% for customer shoots and events.
  • Availability to work in the New York office 5 days a week, with shoot days counting as in-office time.

Nice To Haves

  • B2B or technical subject matter experience.
  • Experience with After Effects or motion graphics.
  • Willingness to appear on camera.

Responsibilities

  • Own video production at InstaLILY, including content creation, visual style, and shipping cadence.
  • Prioritize and create customer stories by filming on location at job sites, branches, and distribution centers.
  • Produce short-form content featuring founders and leaders for platforms like LinkedIn, X, and YouTube.
  • Cover events such as summits, hackathons, and partner sessions, transforming footage into lasting content.
  • Create product videos that explain working AI agents to buyers in a concise manner, using screen capture, motion graphics, and clear narrative.
  • Generate and propose video ideas based on observations of effective B2B and consumer video content.
  • Manage the entire production process from pre-production, camera, lighting, audio, editing, color, sound, to delivery.
  • Direct freelancers when additional support is needed for shoots.
  • Establish the visual and auditory standard for InstaLILY video content.
  • Organize and tag footage for efficient retrieval.
  • Maintain a consistent shipping cadence for video content, prioritizing regularity over perfection.

Benefits

  • Salary Range: $95,000 - $120,000
  • Generous stock options awards and refreshers
  • Medical, Dental, Vision insurance
  • 401K
  • Well-being stipend
  • In-office lunch reimbursement
  • PTO
  • 10 US Federal Holidays
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