Video Editor- Bengali( Marketing)

Lokal App

15h

About The Position

In 2018, Lokal began with a WhatsApp group and a hypothesis that people in tier-2/3 towns weren’t using the internet meaningfully. The idea was to start with local content in their own language to build habit and trust, which could then grow into classifieds and more. This led to Lokal, initially a single app with local updates, classifieds, jobs, matrimony, and more. Recognizing that users preferred focused experiences, Lokal began unbundling and verticalizing. Today, Lokal is a collection of focused apps across various categories, including Edutainment & Skill Learning, Matrimonial Matchmaking, Agri Consulting, Local Jobs, Social & Community, Emotional Well-being & Peer Support, Astrology & Guidance, and Advisory Services. Lokal operates as a discovery and access platform leveraging local-language internet, deep Bharat insight, and AI. The company emphasizes shipping and learning fast, building for Bharat, and is backed by investors like Y Combinator, Sony, and Global Brain. This role is for a highly creative and skilled Video Editor to join the Marketing/Product team, responsible for crafting engaging short-form and mid-length video content for social media, promos, and branded campaigns.

Requirements

• 1–2 years of experience in video editing for social media or digital content.
• Proficiency in editing software such as Adobe Premiere Pro, After Effects, Final Cut Pro, or similar tools.
• Strong portfolio showcasing short-form content (reels, ads, promos).
• Good understanding of social platform algorithms and engagement tactics.
• Strong storytelling instincts, visual creativity, and sound design skills.
• Language proficiency: Ability to edit in Bengali & English, ensuring cultural sensitivity and linguistic accuracy.
• Proficiency in English and Bengali (written and spoken) for internal coordination and review.
• Ability to thrive in a fast-paced, collaborative environment and meet tight deadlines.
• Must bring their own laptop to perform day-to-day tasks.

Responsibilities

• Edit short-form and mid-length videos such as reels, social media ads, promos, and content explainers.
• Implement engaging hooks, dynamic pacing, and a strong narrative rhythm to maximize viewer retention.
• Tailor editing styles to suit platform-specific behaviors (e.g., fast cuts for Instagram, scroll-stopping openers for YouTube Shorts).
• Enhance video quality through thoughtful color grading, text animations, transitions, and immersive sound design.
• Collaborate closely with writers, designers, and creative leads to bring scripts and visual concepts to life.
• Stay updated on current editing trends, meme formats, cultural references, and audio trends to keep content fresh and relatable.
• Analyze ad performance metrics and apply learnings to improve edits for better click-through and completion rates.
• Edit videos in the required language Bengali & English, ensuring linguistic accuracy, cultural relevance, and strong storytelling for the target audience.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed