Vice President, Sales

Crawford & Company•Waterloo, IA

12d•$160,000 - $200,000•Hybrid

About The Position

We are seeking a strategic, results-driven VP, Sales to lead and align our Sales and Marketing functions under one cohesive revenue strategy. As a member of the executive team, the VP Sales will be responsible for driving consistent revenue growth, expanding market share, and ensuring long-term customer satisfaction and retention within our existing clients. This player Coach role will provide focused leadership to a select team of professionals. The ideal candidate brings a proven track record of growing revenue, building high-performance go-to-market teams, and optimizing the full customer lifecycle—from lead generation and acquisition to onboarding, adoption, and retention. This is a hybrid role, located in Toronto or Waterloo, Ontario. The salary range is $160,000 to $200,000 annually. Why Crawford? Because a claim is more than a number — it’s a person, a child, a friend. It’s anyone who looks to Crawford on their worst days. And by helping to restore their lives, we are helping to restore our community – one claim at a time. At Crawford, employees are empowered to grow, emboldened to act and inspired to innovate. Our industry-leading team pioneers new solutions for the industries and customers we serve. We’re looking for the next generation of leaders to take this journey with us. We hail from more than 70 countries and speak dozens of languages, reflecting the global fabric of the audience we serve. Though our reach is vast, we proudly operate as One Crawford: united in purpose, vision and values. Learn more at www.crawco.com Our total compensation plans provide each of our employees with far more than just a great salary Pay and incentive plans that recognize performance excellence Benefit programs that empower financial, physical, and mental wellness Training programs that promote continuous learning and career progression while enhancing job performance Sustainability programs that give back to the communities in which we live and work A culture of respect, collaboration, entrepreneurial spirit and inclusion

Requirements

Strategic
Results-driven
Proven track record of growing revenue
Building high-performance go-to-market teams

Responsibilities

Driving consistent revenue growth
Expanding market share
Ensuring long-term customer satisfaction and retention within our existing clients
Provide focused leadership to a select team of professionals
Optimizing the full customer lifecycle—from lead generation and acquisition to onboarding, adoption, and retention

Benefits

Pay and incentive plans that recognize performance excellence
Benefit programs that empower financial, physical, and mental wellness
Training programs that promote continuous learning and career progression while enhancing job performance
Sustainability programs that give back to the communities in which we live and work
A culture of respect, collaboration, entrepreneurial spirit and inclusion

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