Vice President, Regional Trade Development

Breakthru Beverage Group•Denver, CO

1d•$200,000 - $250,000•Hybrid

About The Position

The Vice President, Trade Development is responsible for leading the Trade Development organization and serving as the single point of contact for suppliers. This role is ultimately responsible for business plans, supplier collaboration, in-market cross-functional partnership, and process implementation. The position drives business planning, performance evaluation, product and inventory management, pricing and revenue management, and demand planning/forecasting/budgeting. The role requires embracing and developing behaviors consistent with BBG’s Trade Development mission, adhering to established business rules, and supporting BBG’s Reliability Model. The Vice President acts as the local market expert on customers, brands, key sales drivers, trends, and market dynamics.

Requirements

Bachelor’s degree in related field and/or equivalent training and work experience
Minimum of 10 years’ experience in sales management or trade development
Advanced PC skills using MS Office and other various computer programs including presentation software
Advanced understanding of CPG data
Ability to motivate and develop a team
Must be a results-oriented professional with verbal/written communication skills using diplomacy and discretion as well as customer service skills
Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines
Analytic and Reporting skills
Utilize strong business planning, sound judgement, and problem-solving skills
Ability to work in fast-paced, high-volume, team environment
Strong sales, finance, budget management, negotiation, and management skills
Ability to translate Strategy into relevant marketplace activity

Nice To Haves

Relevant cross-functional experience (finance, operations, IT, HR, project management, etc.)
Experience using Syndicated data (i.e. Nielsen, IRI)
MBA and/or finance background
Supplier background working in CPG in a marketing and distributor management capacity
Experience driving analytical tasks/projects with a proven track record at an enterprise level
Customer and commercial knowledge

Responsibilities

Co-own the annual operating plan and develop regular collaboration cadence with sales.
Set, oversee, and manage the Trade Development team to achieve or exceed their annual financial targets.
Manage margins, control costs, and capitalize on operational efficiencies in partnership with finance and operations.
Oversee low cost high-value programs that help achieve the business plan for the overall market down to each individualized supplier.
Work closely with finance and purchasing around business planning managing aspects of the P&L specifically around gross profit, revenue, accounts payable, volume and inventory.
Act as the primary contact for market level supplier leaders fostering engagement and solid relationships.
Collaborate, review and approve supplier contracts.
Negotiate and agree upon annual supplier business plan, to include volume targets by brand.
Ensure we are meeting BBG and supplier targets.
Oversee the quality and quantity of brand building initiatives and outputs.
Oversee the localization of national programming, develop brand solutions tailored to consumer insight by channel.
Prioritize and set goals for each division.
Ensure the team works closely with sales and suppliers and signs off on tools that are needed to deliver goals.
Approve targets for the organization.
Partner and collaborate with Sales, Operations, Finance, Purchasing and Revenue Management to optimize business performance within the marketplace.
Input the process to ensure appropriate levels of inventory around ordering, days on hand and sku rationalization.
In partnership with Revenue Management, provide the strategic pricing, costing and gross profit direction.
In collaboration with Revenue Management, set annual GP target by supplier.
Work with the team to identify areas to improve our overall performance.
Nurture BBG’s simplification effort and our sell more/make more objective.
Lead the Trade Development Team effectively by clearly communicating roles and responsibilities, expectations, and deliverables.
Oversee the recruitment, management, development, and retention of all associates on the team, evaluating as needed.
Establish an environment of teamwork, mentoring and support accountability.
Ensure Breakthru Professional Development is implemented throughout the team.
Foster a work ethic deeply rooted in innovation and a commitment to being the best.
Establish standards, processes, and protocols around ways of working to create a data driven culture.
Effectively lead direct reports – Business Management, Channel Management, and Analytics – to ensure high-quality outputs.
Leverage our tools and technology to drive business performance and planning, including Goal Model, Focus Marketing, Syndicated Data, Harmony, Breakthru Now, Provi, Digital Marketing and other commercial tools.
Maximize our analytical resources and capabilities to help drive fact-based decisions to achieve the business plan.
Lead and manage the Analytics & Insights team to drive data driven decision making around fact-based information leveraging our syndicated data resources and tools; Power BI, Webi, Harmony, sales reporting, and other data resources.
Other duties, as assigned by the jobholder’s supervisor, may also be required.