Vice President of Sales & Marketing – GovTech SaaS, Public Sector Focus

#twiceasnice Recruiting•Baltimore, MD

23d•$150,000 - $180,000•Remote

About The Position

Our client, a growth-stage GovTech SaaS company near Baltimore that has successfully transitioned from a services business into a national software provider, is seeking a Vice President of Sales and Marketing to add to their team. Their flagship compliance management platform has supported state and local government entities for over 15 years and maintains a strong market position, winning approximately 50% of competitive opportunities . This high-impact role combines hands-on enterprise sales (~60%) with leadership (~40%) to scale revenue, expand brand awareness, and formalize the public-sector go-to-market engine. You will close complex, longer-cycle deals while mentoring and growing a high-performing sales team. This opportunity is ideal for a strategic, results-driven leader who thrives in growth environments, understands government procurement cycles, and has a proven track record scaling SaaS teams in public-sector markets.

Requirements

8+ years of B2B SaaS sales and marketing leadership experience required
Minimum 5 recent years selling into state and/or local government entities required
Proven track record of building and scaling go-to-market engines in growth-stage companies required
Experience managing government RFPs, procurement cycles, and contract vehicles required
Full-cycle enterprise sales experience required
Leadership experience managing and scaling sales teams required

Responsibilities

Lead and close complex enterprise SaaS deals within state and local government agencies
Manage full-cycle sales efforts including discovery, demos, and proposal development
Oversee and mentor a regional sales team (currently 3 sales professionals)
Offload day-to-day sales management responsibilities from the CEO
Recruit, onboard, and develop additional senior sales talent as the team scales
Strengthen pipeline generation and brand awareness in partnership with BD resources
Develop scalable forecasting, pipeline discipline, and revenue accountability processes
Navigate government procurement cycles, contract vehicles, compliance requirements
Collaborate with Product, Operations, and Customer Success to drive retention and expansion
Utilize CRM and marketing automation platforms to inform data-driven decision making
Represent the company at conferences, trade organizations, and public-sector events